KFC Canada



KFC Canada

November 15, 2010 06:01 ET

Canada Doubled Down-1 Million+ Sandwiches Sold

Double Down No Longer Available at KFC Canada

TORONTO, ONTARIO--(Marketwire - Nov. 15, 2010) -

Editors Note: There is 1 photo and 2 videos associated with this press release.

It came. It caused unprecedented excitement. And now, Double Down is gone.

As of today, November 15, 2010, Canada is officially a Double Down free zone, but the company reports its legend lives on as fans continue to celebrate Double Down online through videos, blogs, Facebook posts, tweets and more.

The facts are staggering. While KFC Canada's bun-less sandwich was available in Canada from October 18 to November 14, 2010, the company reports that it sold more than 1 million Double Downs.

Canada Chowed Down on Equivalent of 140 CN Towers & 2,083 Hockey Rinks

"Canada's response to Double Down was as epic as Double Down itself," says Dan Howe, Chief Marketing Officer, Yum! Restaurants Canada. 

"KFC Canada is stunned by Double Down's success. To be the source of so much excitement, humour and debate has been a phenomenal experience for KFCs from coast to coast," says Howe. "In a mere month, Canadians collectively 'Took Down' more than one million Double Downs. That's enough Double Downs to stretch across 2,083 hockey rinks or approximately 140 CN Towers from end to end!" he adds.

Renowned as the world's first-ever bunless sandwich, the KFC Canada Double Down boasts two pieces of deliciously seasoned Original Recipe boneless chicken, two pieces of bacon and processed Pepper Jack cheese — all topped off with the Colonel's savoury, secret sauce.

The legendary, big eat caused worldwide buzz when it debuted in the USA — and is the most successful menu item in KFC Canada history. 

Double Down BreakDown

Double Down is definitely a big, indulgent, occasional eat, but contrary to myth and speculation, Double Down has less, fat and calories than many restaurant sandwiches, burgers and subs.

Here's the KFC Canada Double Down Breakdown:

Calories 540
Total Fat (g) 30
Sodium (mg) 1740

About KFC Canada

KFC represents more than 700 quick-service restaurants across Canada. KFC specializes in Colonel Harland Sanders' Original Recipe Chicken — the world's most popular chicken — home-style sides, freshly made chicken sandwiches, including the Double Down. 

To find out more about KFC, please visit our website at www.kfc.ca. Visit us on facebook at www.facebook.com/KFCCanada or www.facebook.com/PFKQuebec.

To view the photo associated with this press release, please visit the following link:

http://media3.marketwire.com/docs/k1018.jpg

To view the videos associated with this press release, please visit the following links:

http://www.youtube.com/watch?v=tpc3KAkQj9E

http://www.youtube.com/watch?v=Ds45uVvuiMU

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