The Canadian Obesity Network

The Canadian Obesity Network

November 16, 2009 09:40 ET

The Canadian Obesity Network and mdBriefCase Inc.: Online Education Partnership to Train Canadian Health Providers on Obesity Treatment, Prevention

TORONTO, ONTARIO--(Marketwire - Nov. 16, 2009) - The Canadian Obesity Network- Reseau canadien en obesite (CON-RCO) and mdBriefCase Inc. are pleased to announce a new partnership to provide on-line education and support for Canadian healthcare professionals involved in the care of obese patients through a new Website, AdvancingIn Obesity Management (www.advancingin.com).

The Website will provide free, accredited and interactive continuing education, and will be available to all Canadian health care professionals.

The new partnership marries the technological and educational expertise of mdBriefCase with the knowledge base of CON-RCO's obesity experts, resulting in highly visible and widely accessible Web-based tools. "Health professionals have told us that they need more evidence-based information and tools on how to effectively manage overweight and obese patients," says Dr. Arya Sharma, Scientific Director for CON-RCO. "Excess weight affects millions of Canadians, and we know that if our health professionals can intervene appropriately, we will see improvements in diabetes, heart disease and other conditions, as well as quality of life and even our economy. We are very pleased to have established this partnership with mdBriefCase, because it means we can get valid, actionable information out to a larger number of practitioners."

The Canadian Obesity Network - Reseau canadien en obesite (CON-RCO) was founded in 2006 to link the research, policy and practice communities towards the development of a national strategy on obesity. Currently, the network boasts almost 4,000 individual members and hundreds of corporate and institutional partners. CON-RCO's core strategies focus on addressing the stigma associated with this disease, changing the way health professional approach obesity, and improving access to prevention and treatment resources - all while providing credible information to obesity stakeholders. In the past five years health care professionals have shifted towards using online sources of information. This shift has been significant and universal: 95% of Canadian physicians now use the internet for professional reasons; 70% now access the internet at least daily and spend 8 - 12 hours per week on-line. Data from Manhattan Research (US) and MD Insight (Canadian) shows that 50% of all continuing medical education (CME) is now done on-line - and that 71% of physicians intend to further decrease their participation in live CME and increase their online activities.

mdBriefCase Inc., has been providing on-line information resources for Canadian health care professionals since 2002. Health care professionals must register to have access the services, and mdBC membership now constitutes the largest multi-disciplinary healthcare professional (HCP) community in Canada with;



- 42,000 physicians (out of 55,000 in Canada) composed of both family
physicians, specialists and nurse practitioners
- 20,000 pharmacists (out of 29,000 in Canada) composed of both community
pharmacists and hospital pharmacists
- 10,000 allied health care professionals composed of nurses, dietitians,
diabetes educators, respiratory technicians etc.


About CON-RCO

The Canadian Obesity Network- Reseau canadien en obesite was founded in 2006 through a grant from the Networks of Centres of Excellence program. It is hosted by the University of Alberta and Alberta Health Services in Edmonton, AB. CON-RCO has trained more than 2,000 health professionals on key issues related to obesity management, launched two widely used literature alerting services, published an award-winning magazine (CONDUIT), organized Canada's only recurring scientific conference dedicated to obesity, and much more. www.obesitynetwork.ca

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