Canadian Tourism Human Resource Council

Canadian Tourism Human Resource Council

April 08, 2010 06:00 ET

Canadian Tourism Human Resource Council Announces Partnership With Parks Canada

Heritage Interpreters to Benefit from National emerit Professional Certification

OTTAWA, ONTARIO--(Marketwire - April 8, 2010) - The Canadian Tourism Human Resource Council (CTHRC) is proud to announce a growing partnership with Parks Canada. This new agreement will see Heritage Interpreters throughout Parks Canada undertake the CTHRC's nationally recognized emerit certification. Parks Canada employees will pursue Professional Certification as Heritage Interpreters, gaining the highest industry recognized credential for tourism workers in Canada.

The significance of this new agreement to the CTHRC and the Canadian tourism industry cannot be overstated. "We are extremely excited by this opportunity at the CTHRC.", says Vince Accardi, Vice President, Products and Partnerships, "Working with Parks Canada, the largest provider of natural and cultural tourism products, presents us with a great chance to showcase the strengths of emerit National standards, training and certification products, and to make a meaningful and lasting impact on the level of professionalism in the tourism industry across Canada."

As Parks Canada reaches a milestone in 2010, Ed Jager, Director, Visitor Experience, stresses the scope and importance of the Heritage Interpreter position within Parks Canada, and the role emerit training products will have in improving the occupation across the nation.

''This year we celebrate 125 years of national parks in Canada" explains Mr. Jager. "Since the creation of Banff in 1885, interpretation has always played a fundamental role within the Parks Canada system. Each year the National Parks, National Historic Sites and the National Marine Conservation Areas receive 21 million visits and interpretation contributes to making their experiences more significant. It is with great enthusiasm that we are partnering with the CTHRC in the development and expansion of the profession of interpreter throughout Canada.''

Both CTHRC and Parks Canada are looking forward to working together on this initiative, and the benefits of this agreement will be felt by both tourism workers and visitors in Canada for years to come.

About the Canadian Tourism Human Resource Council (CTHRC)

The Canadian Tourism Human Resource Council (CTHRC) is a national organization that facilitates and coordinates human resources development activities which support a globally competitive and sustainable Canadian tourism sector. The Council conducts labour market research (www.cthrc.ca), offers training and recognition under the emerit tourism training brand (www.emerit.ca), promotes the advantages of working in the sector through Discover Tourism (www.discovertourism.ca), and helps identify companies with positive HR practices through its employee-rated Employer of Choice program.

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