CANADA POST

CANADA POST

March 03, 2010 09:38 ET

Canadian-developed Hybrids Bloom Exquisitely on Two New Stamps

OTTAWA, ONTARIO--(Marketwire - March 3, 2010) - Spring is already in full bloom at Canada Post, with today's issuing of a pair of PERMANENT™ stamps featuring two vibrant Canadian African violet (Saintpaulia) hybrids, "Picasso" and "Decelles' Avalanche." The Saintpaulia genus has more than 1,000 hybrids developed and registered by Canadians.

"These stamps become a spring tradition for us at Canada Post," says Jim Phillips, Canada Post's Director of Stamp Services. "Since 2004, we've sold more than 45 million stamps featuring Canadian flowers." Previous issues have featured lilacs, peonies and rhododendrons.

Picasso, hybridized by Michel Tremblay, is a heavy bloomer with double flowers that are violet above and white below, with some variable white fantasy. In the violet world, "fantasy" refers to the lines or dots on a flower's petals. Decelles' Avalanche was named after its hybridizer, Yvon Decelles. The flower has red-fuchsia star blooms and medium green and cream foliage. Photographs were taken by stamp designer Isabelle Toussaint at the Montréal Botanical Garden in April 2009.

The Official First Day Cover will be cancelled in Etobicoke, Ontario, where the African Violet Society of Canada will be hosting a special plant show to celebrate their 50th anniversary.

About the stamps

The stamps measure 26 mm x 32 mm (vertical) and have simulated perforations. Lowe-Martin will print the stamps, which are available in booklets of 10 stamps, and on souvenir sheets of two stamps. The stamps are pressure sensitive and printed on Tullis Russell paper using lithography in five colours. They are general tagged on four sides.

Additional information about Canadian stamps can be found in the News section of Canada Post's website, and photos of these new stamps are also available. Stamps and other products will be available at participating post offices, or can be ordered online by following the links at www.canadapost.ca/collection, or by mail order from the National Philatelic Centre. From Canada and the USA, call toll-free: 1 800 565-4362, and from other countries, call: 902 863-6550.

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