December 16, 2009 10:30 ET First in Canada: Launches to Redeem $600M of Unused Gift Cards This Holiday Season

TORONTO, ONTARIO--(Marketwire - Dec. 16, 2009) - is a peer-to-peer online market for discounted gift cards. It serves two types of people: Savvy shoppers who are looking to save money before heading to the malls, 10-40% discount off face value; and gift card holders who would prefer to exchange gift cards for cash. CardSwap launches this holiday season by providing trusted third-party services to this unserved niche of consumers. It's like an eBay exclusively for gift cards, but better, as CardSwap provides a guarantee on the funds and value in the card.

CardSwap is now giving consumers holding these unwanted gift cards a choice. Simply: Register, post the gift card up for sale (which is verified before listed) then sit back. The seller will receive an email notification when the card is sold. Sellers have full control over the price of the gift cards and are charged 6% fee (minimum $4.50) of the sale price.

In the today's economic climate, consumers are looking for ways to stick to a budget without sacrificing lifestyle. Consumers can expect to save 10-40% off giftcards from their favourite retailer. They can be sure that all the gift cards posted are valid and come with a guarantee. Check here for current inventory of gift cards.

CardSwap has already attracted thousands of registered users who have enthusiastically embraced this new online site. CardSwap has recently been featured on: CBC, City TV, Radio Canada, Now Magazine and TechVibes. This Toronto based company, is the first in Canada but has already been proven by the several successful sites in the US. In this era of free information, consumers are able to connect using easy to navigate technology for very specific reasons, such as e-commerce sites like CardSwap. -"Canada's #1 site for discounted gift cards"

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