SOURCE: Cellular South

May 30, 2007 10:00 ET

Cellular South Prepared to Weather Any Storm

Network Investment, Equipment Upgrades Make Cellular South the Wireless Provider to Count on During 2007 Hurricane Season

JACKSON, MS--(Marketwire - May 30, 2007) - With the June 1 onset of the 2007 Hurricane Season quickly approaching, Cellular South, the nation's largest privately held wireless provider, is prepared to hold up against anything Mother Nature throws its way.

Cellular South has invested more than $500 million in network enhancements and upgrades -- significantly strengthening its voice and data networks in both metropolitan and rural areas, bringing its customers unmatched coverage, capacity and reliability. In one year, Cellular South added and activated more than 231 new cell sites, created a permanent microwave ring for wireless communications redundancy and security across the Gulf Coast region, and constructed a brand new, 18,500 square-foot, state-of-the-art Technical Operations Center that is strong enough to withstand an F4 tornado.

"As a local company that lived through Katrina, Cellular South knows firsthand the power of a hurricane," said Jim Richmond, director of corporate communications for Cellular South. "We were the only wireless provide in service immediately following the storm. This hurricane season, we're even better prepared, and we encourage our customers to be prepared as well."

The 2007 hurricane season is deemed to be an active one and experts are urging hurricane-prone regions to begin their preparation plans.(1) Cellular South offers the following tips to equip customers' communications needs in preparation for Hurricane Season:

--  Keep an extra phone battery and charger on-hand for emergency
    situations.
--  Have a dedicated, dry location in your home to store your cell phone.
--  Make sure your cell phone is fully charged as often as possible.
--  Have emergency numbers plugged into your cell phone.
--  Avoid any water damage to your cell phone by keeping it in a plastic
    bag.
    
"Our commitment to the community we serve is of the utmost importance to us," said Richmond. "Cellular South began rebuilding the day after the storm hit in 2005. We've quickly revamped and continue to grow and invest in our network to provide the best and most reliable service possible to our customers. We understand how important communication is during a time of crisis and want to encourage everyone to do their due-diligence."

The company's significant network enhancements played a major role in out-scoring three national wireless providers to win the State of Mississippi Cellular Contract. Additionally, the State of Mississippi recognized Cellular South with a concurrent resolution for its ongoing community and economic investment in the State of Mississippi. The resolution thanks Cellular South for not only growing their business and staying in Mississippi, but for the company's continued financial investment in the state and its wireless network.

For more information about Cellular South's network, visit www.cellularsouth.com.

About Cellular South

Cellular South is the largest privately held wireless provider in the U.S. The company is focused on providing the best service possible through its nationwide wireless voice and data network, m-commerce leadership, award-winning customer care, state-of-the-art wireless devices, and commitment to the communities it serves. Cellular South was honored with the 2006 Newcomen Award, and a concurrent resolution from the Mississippi Legislature commending its executives and employees for their extraordinary efforts in Hurricane Katrina's wake. This year, Cellular South was honored with another concurrent resolution for its continued investment and commitment to Mississippi. Most recently, Cellular South was awarded the State of Mississippi cellular contract, making it the state's exclusive cellular service provider. For more information, visit www.cellularsouth.com.

(1) The National Oceanic & Atmospheric Administration Web site, http://www.noaa.gov/

Contact Information

  • For more information, contact:
    Erin Conn
    CKPR for Cellular South
    (312) 616-2584
    Email Contact