SOURCE: Chick-fil-A

December 11, 2007 04:00 ET

Chick-fil-A Celebrates Two Grand Openings in Metro Philadelphia on Dec. 13; Region's First In-Line Restaurant Concept to Debut in Cherry Hill

New Restaurants at Willow Grove Park and in Cherry Hill Celebrate With Chance to Win Free Chick-fil-A

PHILADELPHIA, PA--(Marketwire - December 11, 2007) - Chick-fil-A, nearing the culmination of its 40th anniversary year, will open two new restaurants in metro Philadelphia on Dec. 13, including its first in-line restaurant concept in the region in Cherry Hill, where $26,000 in free Chick-fil-A food will be given away to the first 100 adults in line that morning.

At the Cherry Hill restaurant, a one-year supply of free Chick-fil-A® Combo Meals (52 coupons) will be awarded to each of the first 100 adults, age 18 and older with identification, at the new restaurant at 2020 Route 70W. The line can begin forming up to 24 hours prior to the opening, with the prizes being given away on Dec. 13 between 6 a.m. and 6:30 a.m. The restaurant will open immediately afterward.

"Chick-fil-A's raving fans have turned our grand openings into overnight tailgate parties, often arriving 24 hours in advance with tents, TVs, sleeping bags, games, computers and other gear to spend the night," said Chick-fil-A, Inc. President Dan Cathy, son of chain founder Truett Cathy, who has camped out at dozens of grand openings since 2003.

At the chain's new restaurant in the Willow Grove Park at 2500 Moreland Rd. in Willow Grove, Pa., raving fans could win one of five prizes of free Chick-fil-A for a year by entering a drawing once the restaurant opens at 10 a.m. Joshua McGrory has been selected as operator of the new restaurant. McGrory, who started his Chick-fil-A career 15 years ago as a teen, is relocating from the Chick-fil-A restaurant at Echelon Mall. A graduate of Central Bucks East High School and Camden County Community College, McGrory and his wife, Jennifer, have four children.

The new in-line Chick-fil-A restaurant in Cherry Hill is the fifth of its kind in the country. The others are located in Silver Spring, Md., Raleigh, N.C., Dallas, Texas and Atlanta, Ga.

"We're excited about this new design which will enable us to better meet our customers' needs in areas where property is limited," said Cathy. "Cherry Hill is an ideal market to introduce this concept in metro Philadelphia based on area demographics and our strong brand awareness."

The new restaurant concept incorporates Chick-fil-A's restaurant interior design that includes warmer colors, a variety of imported glass tiles and wood veneers. Chick-fil-A has added several other upgrades to the restaurant's dining look that will make the experience even more pleasurable and further separate it from its quick-service competitors.

The dining room design incorporates several different seating areas to provide an upscale quick-service dining experience. They include a section of bar stool seating and dining counters, as well as more traditional booths and tables with chairs seating more than 95 customers.

Jeff Price, who grew up in Southern New Jersey, has been selected as operator of the new restaurant in Cherry Hill. Price also joined Chick-fil-A as a teen, working with the chain since 1991. A winner of a Chick-fil-A Leadership Scholarship, Price attended Rutgers University and is married to Gina. They have two children. In addition to working in the restaurants, Price's Chick-fil-A career has included skating as the Chick-fil-A cow at Philadelphia Flyers and Philadelphia Phantoms games.

"For 40 years, the Chick-fil-A legacy has grown to mean award-winning freshly prepared food and 'my pleasure' customer service," said Price. "My team looks forward to continuing that tradition at our new location in Cherry Hill."

Consumers who participated in Zagat's first fast food survey scored Chick-fil-A the highest in the chicken restaurant category and also in the service category.

Raving fans who camp out at a grand opening are after the original Chick-fil-A boneless breast of chicken sandwich, which Truett Cathy invented in his 24-hour Dwarf Grill® diner near Atlanta in the early 1960s. The sandwich, with its signature pickle slices, became so popular that Cathy opened his first Chick-fil-A restaurant in Atlanta's Greenbriar Mall in 1967.

The opening launched Chick-fil-A, today the second-largest chicken restaurant chain in the country with 1,350 locations in 37 states and Washington, D.C.

About Chick-fil-A, Inc.

Atlanta-based Chick-fil-A, Inc. is the nation's second-largest quick-service chicken restaurant chain (based on sales). In 2006, Chick-fil-A produced record sales of $2.275 billion -- a 15.16 percent overall increase and an 8.52 percent same-store sales gain that helped extend the chain's streak of consecutive sales gains to 39 years.

Credited with inventing the boneless breast of chicken sandwich and first introducing the chicken nugget concept, Chick-fil-A serves nutritious and freshly prepared food products in mall locations, stand-alone restaurants, drive-thru-only restaurants, Chick-fil-A Dwarf House® and Truett's Grill® full-service restaurants, and through licensed outlets in college campuses, hospitals, airports, businesses and industrial sites. More information about Chick-fil-A is available on the chain's websites, located at, or

Contact Information

  • Contact:
    Brenda Green
    Chick-fil-A, Inc.
    Email Contact

    Cindy Chapman
    CP Communications Inc.
    Email Contact
    678-858-1325 (cell)