China Crescent (CCTR) ODM Project Opportunity Valued at $160 Million Highlighted in Analyst Report With 'Speculative Buy' Rating

DALLAS, TX--(Marketwire - April 1, 2010) - China Crescent Enterprises, Inc. (OTCBB: CCTR) has received an analyst report on the Company from Prime Equity Research with a 'Speculative Buy' rating and $0.054 price per share (PPS) target. The report provides detailed analysis of growth and corporate branding potential based on China Crescent's recently announced $160 million original design manufacturing (ODM) project opportunity. Following a strategic acquisition last year, China Crescent expanded its business line to include ODM. China Crescent announced receiving a $1.6 million ODM purchase order from a confidential Japanese customer for 100 sets of a special purpose Wi-Fi communication device. Based on a formal letter of intent, the Japanese customer has committed to purchase 10,000 of the custom Wi-Fi devices for a total of $160 million dollars over the next three years, subject to the performance of the first 100 sets.

China Crescent is a systems integration service provider that also markets technology outsourcing and ODM services, including the sale and service of brand name technologies such as Microsoft, Oracle, Cisco, IBM, HP and Dell. China Crescent reported over $40 million in profitable revenue in both 2007 and 2008. The Company has reported record profits through the first 9 months of 2009 and anticipates reporting record profit and continued revenue growth in the 2009 annual report.

The independent analyst report further provides a description of the China Crescent investment opportunity and a summary of the Company's growth strategy and associated risk factors. Additionally, the report provides analysis of China Crescent's business expansion to provide services beyond systems integration, including outsourcing services and ODM. The independent analyst with Prime Equity Research is a Certified Financial Analyst (CFA) in accordance with the CFA Institute Code of Ethics and Standards for Professional Conduct. The analyst has previously conducted research for a number of Western European and North American financial institutions, including Janney Montgomery Scott. China Crescent engaged the analyst and paid for the services prior to any recommendation rating or price target to insure objective research.

To review a copy of the initial report or the update issued today, please visit the China Crescent corporate website at www.chinacrescent.com or the Prime Equity Research website at www.primeequityresearch.com.

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About China Crescent Enterprises, Inc. (www.chinacrescent.com)

China Crescent is a systems integration service provider that markets technology outsourcing services in China including the sale and service of brand name technologies such as Microsoft, Oracle, Cisco, IBM, HP and Dell. Following a recent strategic acquisition, the Company has expanded its business line to include original design manufacturing (ODM). China Crescent reported over $40 million in profitable revenue in 2008. The Company has reported record profits through the first 9 months of 2009 and anticipates reporting record profit in the 2009 annual report. Management has set a goal of reaching $100 million in revenue in 2010.

Headquartered in Dallas with operations in Shanghai, Shenzhen, Dalian and Beijing, China Crescent bridges the gap between global business cultures to assist clients worldwide realize the advantages of the high quality, low cost technology products and services available from China. China Crescent also assists clients in localizing products and services to realize the tremendous growth potential available by expanding into the Chinese Market.

"SAFE HARBOR STATEMENT" UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995

This press release contains forward-looking statements that involve risks and uncertainties. The statements in this release are forward-looking statements that are made pursuant to safe harbor provision of the Private Securities Litigation Reform Act of 1995. Actual results, events and performance could vary materially from those contemplated by these forward-looking statements. These statements involve known and unknown risks and uncertainties, which may cause China Crescent's actual results in future periods to differ materially from results expressed or implied by forward-looking statements. These risks and uncertainties include, among other things, product demand and market competition. You should independently investigate and fully understand all risks before making investment decisions.

Contact Information:

Contact:
China Crescent Enterprises, Inc.
ir@chinacrescent.com
214-722-3060