SOURCE: Cisco Systems, Inc.

October 30, 2007 17:00 ET

Cisco® Announces Winners of Connected Life Contest

Consumers Share Their Ideas for the Connected Life at Home, at Work, and on the Move

SAN JOSE, CA--(Marketwire - October 30, 2007) -


Highlights / Key Facts:

Earlier this year, Cisco (NASDAQ: CSCO) invited consumers to share their ideas for future telecom services and entertainment options through the Connected Life Contest. The most innovative and compelling entry would receive a $10,000 grand prize, and 10 runner-up winners would earn $1,000 each.

From June 12, 2007 through September 14, 2007, contestants submitted more than 600 entries describing how they would like technology and networking innovations to improve their Connected Life capabilities. The entries were judged by a panel of industry experts and winners were announced on October 30, 2007 in the virtual world of Second Life.

The grand prize winning entry was submitted by Amir from Chapel Hill, North Carolina. His vision of a Connected Life featured a "personal digital butler" that would allow him to intelligently connect and control all of his appliances and electronic devices via a central command console. A simulated demonstration of Amir's idea was highlighted during the virtual Second Life event. The following runner-up winners were also announced:

Rhonda (California, USA) - Hide & Seek application; http://youtube.com/watch?v=wDOMsjuYrEQ

Grant (Texas, USA) - E-Medical card; http://www.youtube.com/watch?v=gMcUXoB1aoA

Dean (New York, USA) - E-music discovery & purchase

Erik (Ontario, Canada) - My connected smart catalogue; http://www.youtube.com/watch?v=20w8FmH4sc0

John (Ontario, Canada) - Affordable home monitoring system; http://www.youtube.com/watch?v=0CgPcVfzVhA

Omari (Virginia, USA) - Personal presence-based identity

Larry (Ontario, Canada) - Home entertainment hub

John (California, USA) - TelePresence for music production/events

Lincoln (Ohio, USA) - "Cloud computer" service

Mike (Ontario, Canada) - Proximity detector for kids

Some common themes were articulated across the hundreds of submitted contest entries. At home, consumers wanted to converge and consolidate control of their various home entertainment devices (e.g., TV, set top box, stereo, DVR/PVR, etc.). At work, contestants wanted better real-time communication and sharing of business-critical data. On the move, wireless aficionados expressed the desire to access, share and personalize entertainment and business services and content with their mobile devices.

Links / URLs:

--  Contest Page: www.cisco.com/go/connectedlifecontest
--  YouTube Community: http://www.youtube.com/group/connectedlife
--  Flickr set: http://www.flickr.com/photos/16263451@N07/
--  Second Life Kiosk:
    http://slurl.com/secondlife/Cisco%20Systems%201/87/133/30
--  Del.icio.us: http://del.icio.us/tag/cisco%2Bcontest
--  Digg: http://digg.com/tech_news/Connected_Life_Contest
--  SP360 Blog: http://blogs.cisco.com/sp
    

Quotes:

Rob Enderle, principal analyst at the Enderle Group (Connected Life contest judge)

"The future visions submitted by the winning contestants in Cisco's Connected Life contest showcase a growing awareness in the need for easy solutions to what are increasingly complex technology offerings," said Rob Enderle, principal analyst at the Enderle Group. "For too long consumers have had to retrain to learn new technology and the experienced finalists are generally expressing a need for the technology to better serve us rather than what often seems to be the exact opposite. They dream for a future where technology is intelligent, responsive, and even life saving and we all likely share that dream and the hope that this future is on the horizon. The companies that step up to these needs will define the world of tomorrow."

Jeff Spagnola, VP of Cisco service provider marketing (Connected Life Contest judge)

"The creative Connected Life Contest entries we received confirm that consumers around the world share our passion to create and experience the next big things that technology has to offer," said Jeff Spagnola. "Our global industry's drive for continuous innovation will bring many new capabilities to market in the near future. At Cisco, we firmly believe that the network will be the platform to help enrich our lives, secure our communications and preserve our environment. We're excited to be part of bringing people's Connected Life visions to reality."

Geography: The Cisco "Connected Life" Contest ("Contest" or "Promotion") was Sponsored by Cisco Systems, Inc. ("Sponsor" or "Cisco") and was open and offered only to legal residents of the fifty (50) United States and Washington D.C. ("U.S."), Canada, the United Kingdom, Australia and Japan who were physically located in and currently residing in these countries, and are thirteen (13) years old or older at time of entry (eligible "Entrant").

Trackback URL: www.cisco.com/go/connectedlifecontest

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