Coastal Contacts Inc.
TSX : COA

Coastal Contacts Inc.

May 26, 2008 18:58 ET

Coastal Contacts Continues Fight for Contact Lens Wearers

VANCOUVER, BRITISH COLUMBIA--(Marketwire - May 26, 2008) -

NOT FOR DISTRIBUTION TO UNITED STATES NEWSWIRE SERVICES OR FOR DISSEMINATION IN THE UNITED STATES.

Coastal Contacts Inc. (TSX:COA) ("Coastal Contacts") announced today that the College of Opticians of British Columbia (the "Opticians") filed an appeal with the British Columbia Court of Appeal seeking to overturn the ruling by the Supreme Court of British Columbia that was reported on April 25, 2008.

The Opticians initially filed a petition on September 6, 2007 seeking to restrict Coastal Contacts and its subsidiary Clearly Contacts Ltd. from selling contact lenses to members of the public of British Columbia. Following a hearing in the Supreme Court of British Columbia in April, 2008, the petition was dismissed with costs payable to Coastal Contacts.

"As Canada's leading direct to consumer retailer of replacement contact lenses, we believe in the consumer's fundamental right to choose where to purchase contact lenses," stated Roger Hardy, Chief Executive Officer and President of Coastal Contacts. "It is our view that the Opticians had no legal or factual basis to bring the original petition and argued that their complaint was consistent with expanding their statutory monopoly. Coastal Contacts is compliant with the applicable regulations. Our business is built on providing customers with name brand products, at great prices combined with outstanding service. We believe consumers should have the right to choose and that a truly competitive marketplace will create the greatest efficiencies and benefits to the end user."

About Coastal Contacts:

Coastal Contacts is one of the world's fastest growing vision care suppliers. Leveraging its world class operations in North America and Europe, Coastal Contacts is building a predictable recurring revenue stream in the contact lens segment and is developing complementary branded vision care products such as eyeglasses. Already No.1 in many of its markets, Coastal Contacts is rapidly advancing toward its goal of becoming the "World's Optical Store".

This news release contains certain forward-looking statements that reflect the current views and/or expectations of Coastal Contacts Inc. with respect to its performance, business and future events. Investors are cautioned that all forward-looking statements involve risks and uncertainties including, without limitation, those relating to changes in the market, potential downturns in economic conditions, consumer credit risk, limited suppliers, inventory risk, disruption in distribution facilities, foreign exchange fluctuations, changes in business strategy, regulatory requirements, demand for contact lenses and other vision care products, competition and dependence on the internet. These risks, as well as others, could cause actual results and events to vary significantly. Coastal Contacts Inc. does not undertake any obligations to release publicly any revisions for updating any voluntary forward-looking statements.

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