SOURCE: CognitiveDATA, Inc.

December 11, 2007 16:30 ET

CognitiveDATA Receives Database Excellence Award

Marketing Technology Company Wins Award From National Center of Database Marketing (NCDM) for Innovative Technology Application

LITTLE ROCK, AR--(Marketwire - December 11, 2007) - CognitiveDATA, an award-winning marketing technology company, announced today that it received a Database Excellence Award from the National Center for Database Marketing (NCDM). The award was presented today at an awards luncheon during the NCDM annual conference at the Mandalay Bay Resort in Las Vegas.

In the Technological Applications category, CognitiveDATA received the bronze award for its innovative marketing technology deployed on behalf of AT&T Mobility. "These guys are thinking differently about how to improve our address and identity data," said Brian Maupin, AT&T Mobility.

Presented jointly by DIRECT Magazine and the Direct Marketing Association, NCDM Database Excellence Awards honor organizations that have, according to the association, "demonstrated ingenuity and creativity in leveraging their marketing databases." Criteria for selection were originality and success of the database marketing initiative.

"To have our marketing technology recognized by the NCDM Database Excellence Awards is a significant achievement for our company. This award represents an industry-wide validation of the measurable impact our innovative marketing response technology is having on the direct marketing industry," said Rod Ford, Founder and CEO of CognitiveDATA.

About CognitiveDATA, Inc.

CognitiveDATA is a marketing technology company with over 300 clients. Founded in 2001, CDi has created a new wave of Response Technology Solutions that are increasing the direct marketing response rates for some of the most sophisticated direct marketers in the country. Earlier this year the company was named by Inc. Magazine as the 208th fastest growing private company in the U.S. Additionally, in October the company was honored by the prestigious Deloitte Technology Fast 500 as the 155th fastest growing technology company in the country. The privately held corporation is headquartered in Little Rock, Arkansas. For more information, contact CognitiveDATA at 866-243-7883 or visit

About NCDM

The NCDM conference is dedicated exclusively to the database marketing industry, and brings marketing and technology leaders together to find innovative and practical approaches to today's marketing challenges using customer data and technology.

Contact Information

    Rod Ford
    CognitiveDATA, Inc.
    Phone: 501.975.7580
    Email: Email Contact