Curv Entertainment Group Launches Two New Social Interactive Gaming Leagues

BEVERLY HILLS, CA--(Marketwire - July 31, 2008) - Curv Entertainment Group, Inc. (PINKSHEETS: CEGO), a leading producer of original entertainment, announced today the launch of two new social interactive gaming leagues, the Music Bingo League and the Sports Bingo League.

The MUSIC BINGO LEAGUE (MBL) is an exciting new musical twist to the classic game of bingo. It's Bingo with a Beat! With titles ranging from 50s & 60s to Y2K Hits and genres like Country, Hip-Hop and Classic Rock, there's a game for everyone. Song titles and artist names take the place of numbers in the classic bingo card design. Players listen for song clips that are played by a live MC and mark their card under the correct letter. The first player to get 1-line, 2-lines, etc. on their card correctly yells BINGO and wins. Points will be awarded for those who come in the top 3 in each game.

The SPORTS BINGO LEAGUE (SBL) is guaranteed to take any televised sporting event to the next level. The SBL features a wide variety of games, including the "big 4" of football, basketball, baseball and hockey, all packed with fun and excitement. Instead of numbered squares like traditional bingo, SBL cards contain plays that will happen during the course of the game. Fans will follow along with the action of their favorite sports team on TV and watch for these plays, crossing squares off on their card accordingly.

Patrons of participating bars and restaurants will join thousands of players from across the country in experiencing what the MBL and SBL have to offer. Every player can register online for free, find their nearest league venue, check their national ranking and be eligible to compete for thousands of dollars in prizes.

For more information on each league please visit www.sportsbingoleague.com & www.musicbingoleague.com

About Curv Entertainment Group:

Curv Entertainment Group, Inc. is a publicly held company trading Over the Counter under the symbol "CEGO." Curv Entertainment Group, through its wholly owned operating subsidiary Curv Entertainment Corp., creatively develops, finances, produces, and distributes original entertainment content across various media, including motion pictures, television, music, digital media and live events.

Forward-Looking Statement:

This news release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 (the "ACT"). In particular, when used in the preceding discussion, the words "plan," "confident that," "believe," "expect," "intend to" and similar conditional expressions are intended to identify forward-looking statements within the meaning of the ACT and are subject to risks and uncertainties, and actual results could differ materially from those expressed in any forward-looking statements. Such risks and uncertainties include, but are not limited to, market conditions, competitive factors, the ability to successfully complete additional financings and other risks.

Contact Information: Contact: Curv Entertainment Group, Inc. Russell Stuart CEO Tel: 310-728-6707 Email: