SOURCE: DC Brands International, Inc.

November 02, 2007 14:30 ET

DC Brands Adds New Retailer

DENVER, CO--(Marketwire - November 2, 2007) - DC Brands International (PINKSHEETS: DCBR) is excited to announce Omaha, Nebraska-based Bag n' Save has been added to the company's growing list of retailers.

"Finalizing Bag n' Save was a product of the trip Paddy Sheya and I took last week," said Jim Randall, DC Brands VP of Sales. "Earlier DC Brands announced that we were 3 for 3 on that trip and that we expected to formalize company names by the first of the year. It would appear that this account was significantly intrigued by our unique offerings to expedite the process. Bag n' Save is a big player in its market and will provide tremendous exposure for our brand. I am quite pleased with this response and we hope to have them selling product in November. I look forward to releasing the names of the other accounts we met with, and I am sure they will be well received by our shareholders."

About DC Brands International:

DC Brands International, a publicly traded company under the ticker symbol (PINKSHEETS: DCBR), specializes in and manufactures unique energy drink brands. Established in 1998, DC Brands went public in 2005, and the company's first product, Dickens Energy Cider, launched in 2002 after a lengthy process in developing its distinctive flavor and packaging. Following the success of Dickens Energy Cider, the company chose to expand its product line with a beverage that filled the substantial NASCAR niche. With more than 75 million loyal fans, the NASCAR demographic presented an attractive opportunity to become one of the few racecar-themed energy drinks in the marketplace. Following much due diligence, research and testing, Turn Left Energy Drink recently came to fruition.

For more information on DC Brands International, visit their website at and

Note: Except for the historical information contained herein, this news release contains forward-looking statements that involve substantial risks and uncertainties. Among the factors that could cause actual results or timelines to differ materially are risks associated with research and clinical development, regulatory approvals, supply capabilities and reliance on third-party manufacturers, product commercialization, competition, litigation, and the other risk factors listed from time to time in reports filed by DC Brands International with the Securities and Exchange Commission, including but not limited to risks described under the caption "Important Factors That May Affect Our Business, Our Results of Operation and Our Stock Price." The forward-looking statements contained in this news release represent judgments of the management of DC Brands International as of the date of this release. DC Brands International and its managers and agents undertake no obligation to publicly update any forward-looking statements.

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