Veritas Canada Inc.

October 25, 2007 07:46 ET

Darkness Reigns this Hallowe'en

Today the official unveiling of Guinness Black n’ Blood

Attention: Arts/Entertainment Editor, Assignment Editor, Food/Beverage Editor, Lifestyle Editor TORONTO, ONTARIO, MEDIA ADVISORY--(Marketwire - Oct. 25, 2007) - Guinness Draught, for many years synonymous with the celebration of Hallowe'en abroad, introduces the mysterious Guinness Black n' Blood today in Toronto. The signature drink is a nod to the true Celtic roots of the most chilling of holidays.

In proper Guinness Draught fashion, the Black n' Blood will be unveiled in style. Kicking-off this year's Hallowe'en festivities, media are invited to celebrate their dark side with a pint of this year's hottest Hallowe'en drink.

Gavin MacMillan, top Toronto mixologist will be on hand to share Hallowe'en party tips and responsible-hosting ideas - a one-stop shop for Hallowe'en story needs. Of course, no Guinness Draught event would be complete without entertainment and Irish fare.

Unveiling of Guinness® Black n' Blood?
Sampling of Guinness-inspired Hallowe'en recipes
Trendy tips for throwing an exciting and responsible Hallowe'en party

Thursday, October 25th, 3 p.m. - 5 p.m.

The Hideout, 484 Queen Street West (at Dennison Avenue). Nearest parking lot is located at 15 Dennison Avenue.

Gavin MacMillan, master mixologist, bartender and entertaining expert
Ruairi Twomey, Marketing Director, Guinness
/For further information: Recipes and photography of Guinness Black n’ Blood TM, Guinness Brew Fondue, Guinness Bison Bites and Darkness Reigns Chocolate Cake are available at:
Username: Darknessreigns1
Password: Guinness1

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