SOURCE: Datran Media

Datran Media

April 15, 2010 18:07 ET

Datran Media Announces Key Management Positions

Dennis Syracuse to Serve as Chief Marketing Officer; Andrew Graf Appointed as Chief Operating Officer

NEW YORK, NY--(Marketwire - April 15, 2010) -  Datran Media, a leading digital marketing technology company, today announced that two top executives have been appointed to key roles within the organization. Dennis Syracuse succeeds Sean O'Neal as chief marketing officer (CMO). Mr. Syracuse will remain co-general manager of the media business unit. Mr. O'Neal will continue to serve as a member of the company's advisory board. Andrew Graf steps into the role of chief operating officer (COO). Both executives will continue to drive Datran Media's growth and expansion while supporting the company's corporate strategy and commitment to its clients.

In his role as CMO, Mr. Syracuse will lead strategic marketing and sales efforts for Datran Media. Mr. Syracuse is a marketing and analytics industry veteran whose career has spanned over 20 years and has held senior management roles in global marketing and brand strategy. Prior to joining Datran, Mr. Syracuse served as senior vice president for Sony Electronics where he successfully and profitably led retail operations and merchandising across 65 SonyStyle store properties. Mr. Syracuse's strengths lie in his ability to implement strategies that enlarge market share and significantly increase revenues while reducing costs and increasing operational efficiencies. At Datran Media, Mr. Syracuse previously held the position of senior vice president of marketing and analytics.

Andrew Graf has been appointed as COO of Datran Media. Previously Mr. Graf served as executive vice president. In his new role, Mr. Graf will be responsible for legal, finance, HR, IT, infrastructure, M&A, facilities and Incubator. Mr. Graf brings nearly two decades of legal and financial expertise to the company. Prior to Datran Media, Mr. Graf was executive vice president of corporate development and secretary and general counsel for Enliven Marketing Technologies. Graf helped the publicly-traded company raise over $20 million in capital, acquire two companies and merge with a larger public entity for several times its revenue multiple.

Datran Media Chairman and Chief Executive Officer Patrick Vogt said, "I am very pleased to announce these strategic appointments at Datran Media's senior executive level. Both Dennis Syracuse and Andrew Graf are outstanding executives with proven leadership and vision."

About Datran Media
Datran Media is a leading digital marketing technology company that helps advertisers and publishers discover and reach their ideal audiences. Backed by award-winning technology and strategy, Datran Media provides digital advertising solutions, audience measurement and analytics, email marketing services and media monetization. More than 1,000 top consumer brands have relied on Datran Media to deliver campaigns that exceed their branding, acquisition, retention and monetization goals. For more information on Datran Media, visit www.datranmedia.com.

Copyright ©2010 Datran Media. All Rights Reserved. Datran Media is a registered trademark of Datran Media.

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