Destination Cellars and TIGER 21 Pair Singular Wine Experiences With Premier Learning

STONE RIDGE, VA--(Marketwire - January 14, 2008) - Destination Cellars, the first and only luxury destination wine club, announced today a collaboration with the nation's premier network of confidential learning groups for high net worth investors, TIGER 21. The company joins the Destination Cellars Strategic Alliance, giving TIGER 21 members access and preferred pricing to once-in-a-lifetime wine experiences around the world.

"Our partnership with TIGER 21 is the perfect pairing," said David Keuhner, Founder and CEO of Destination Cellars. "We, like they, are committed to maintaining the highest level of exclusivity and service for our members who are focused on making smart, quality investments whether in the stock market or in their wine cellar."

Founded in 1999, TIGER 21 [The Investment Group for Enhanced Returns in the 21st Century] has more than 150 members nationally, representing nearly $10 billion of combined investable assets. Members meet monthly to exchange investment ideas and share personal experiences on a broad range of wealth-related and personal issues. Similar to Destination Cellars clientele, these members include successful entrepreneurs and business-owners, CEOs, Wall Street executives, professional money managers, and real estate executives.

"Our relationship with Destination Cellars provides our members with a truly unique experience with a leader in the luxury destination wine club field," said Tommy Gallagher, CEO of TIGER 21. "We remain a peer-to-peer learning group focused on wealth related issues, but we recognize the fine program offered by Destination Cellars and its appeal to our members. Preferred pricing is just the first of many benefits our members will receive as a result of this special offering."

Destination Cellars and TIGER 21 will officially launch their new collaboration at the TIGER 21 Townhouse in New York City on January 22, 2008. At the event, club members will experience the finest wines from Prunotto, which is recognized worldwide as one of the most refined, elegant and value-driven producers in the Piedmont region of Italy.

In addition to TIGER 21, the Destination Cellars Strategic Alliance includes prestigious companies such as Cellar Advisors, the nation's foremost independent fine wine consultancy and Addy Bassin's MacArthur Beverage, leading retailer and importer of fine spirits.

About TIGER 21

TIGER 21 is the nation's premier peer-to-peer learning group for high net worth investors. Building on shared collective intelligence, TIGER 21 members seek to enhance investment returns while limiting their investment risks to acceptable levels. There are currently sixteen TIGER 21 learning groups, representing more than 150 investors, with investable assets approaching $10 billion. Founded in New York, TIGER 21 now has investor groups in New York, California, Florida and Texas. For more, visit http://www.tiger21.com

About Destination Cellars

Founded in 2006, Destination Cellars is the first and only luxury destination club that offers affluent wine, food and travel enthusiasts personalized access to prestigious winery properties around the world. Individual and corporate club members enjoy exclusive, tailored experiences at more than 75 of the world's finest wineries spanning seven countries. From intimate tastings and fine dining, to cave exploration and biodynamic seminars, Destination Cellars creates private "once in a lifetime" experiences, to ensure it opens the world of wine to those who desire an extraordinary and memorable journey. Destination Cellars has built an esteemed network of partners to guarantee its members receive the best services available, including American Express Travel, which provides all concierge and travel services for Destination Cellar experiences.

For more information on Destination Cellars membership, visit http://www.destinationcellars.com or contact us at 703-327-3109.

Contact Information: Press contacts: Karyn Martin (for Destination Cellars) Emerge PR (617) 729-3173 kmartin@emergepr.com John Garger (for TIGER 21) Ripp Media (212) 262-7484 jgargernyc@aol.com