SOURCE: Detroit Regional Chamber

October 29, 2007 10:07 ET

Detroit Region Selected for Project Promoting Effective and Flexible Workplaces for the Changing Economy and Workforce

Detroit Regional Chamber to Oversee the National Alfred P. Sloan Awards for Business Excellence in Workplace Flexibility

DETROIT, MI--(Marketwire - October 29, 2007) - The Detroit Region is one of 30 communities selected from across the nation to participate in When Work Works, a nation-wide initiative on effective and flexible workplaces is designed to share research and best practices on what makes work "work" in the 21st Century. When Work Works is an ongoing program led by the Families and Work Institute, the Institute for a Competitive Workforce and the Twiga Foundation.

As members of a participating community in When Work Works, employers in the Detroit Region can apply for the Alfred P. Sloan Awards for Business Excellence in Workplace Flexibility, a prestigious national recognition program, through the Detroit Regional Chamber.

"Being selected as a When Work Works community is an honor and presents an excellent opportunity to showcase how local businesses are effectively adapting to the realities of a changing workforce and a new economy," said Richard E. Blouse Jr., president and CEO of the Detroit Regional Chamber. "The Chamber is proud to be a partner again of this important initiative."

For the past several decades, Families and Work Institute has been documenting the changes in the American workforce and workplace through its nationally representative studies of employers and employees. The Institute's research finds that today's fast-paced, 24/7 "wired" economy and diverse workforce are far different than in the past. There are four generations in the workforce, the workforce is aging and values have shifted. In response, employers are looking for new ways to recruit, develop and retain their talent. When Work Works responds to these challenges by sharing research and best practices for managing in new and flexible ways.

In the Detroit Region, leadership for When Work Works will be provided by the Detroit Regional Chamber. They will work in collaboration with the national partners to convene local employers to share research, identify best practices locally and nationally, and provide practical advice about how to implement flexibility as a strategic business tool in response to the changing economy and changing workforce.

"It is more challenging than ever to manage effectively -- to recruit top talent, to engage and retain this talent and to maximize productivity -- in the face of fierce competition, more complicated jobs and changing workforce demographics," said Ellen Galinsky, president of Families and Work Institute. "When Work Works is finding the best examples of effective and flexible workplaces locally and then sharing these strategies that work with the rest of the nation and the world."

Detroit-area employers wanting more information about When Work Works or to apply for the Alfred P. Sloan Award should contact Robert Troutman at (313) 596-0478 or

About the Detroit Regional Chamber

With over 23,000 members, the Detroit Regional Chamber is the largest chamber of commerce in the country. The Chamber's mission to power the economy for Southeast Michigan is carried out through business attraction efforts, public policy advocacy, strategic partnerships and quality products and services for members. For more information, visit

About the Alfred P. Sloan Foundation

The Alfred P. Sloan Foundation was established in 1934 by Alfred Pritchard Sloan, Jr., then President and Chief Executive Officer of the General Motors Corporation. For the last 12 years, the Alfred P. Sloan Foundation has funded six Centers on Working Families, one workplace center, and many other research projects to examine issues faced by working families. Many of the findings reveal that while the demographics of the American workforce have changed dramatically over the last 30 years, the American workplace has not changed as rapidly. With today's very diverse workforce, it is not surprising that now nearly four out of five working Americans, across age, income, and stage in life, want more flexibility at work. For more information, visit

About the Families and Work Institute

Families and Work Institute (FWI) is a nonprofit, nonpartisan research organization that studies the changing workforce and workplace, the changing family and the changing community. As a preeminent think-tank, FWI is known for being ahead of the curve, identifying emerging issues, and then conducting rigorous research that often challenges common wisdom, provides insight and knowledge, and inspires action. Since the Institute was founded in 1989, our work has focused in three major areas: the workforce/workplace, youth and early childhood. For more information, visit

About the Institute for a Competitive Workforce

The Institute for a Competitive Workforce (ICW) is a 501(c)3 affiliate of the U.S. Chamber of Commerce and is working to ensure that businesses have access -- today and tomorrow -- to an educated and skilled workforce. Through policy initiatives, business outreach, and a strong grassroots network, ICW is finding solutions that will preserve the American workforce as this country's greatest business asset and its strongest future resource. ICW promotes high Educational standards and effective workforce training systems, so that they are aligned with each other and with today's rigorous business demands. For more information, visit

About the Twiga Foundation

The Twiga Foundation is dedicated to inspiring, promoting and maintaining a family consciousness at home, in the workplace and in the community. The Twiga Foundation acts as a liaison to key stakeholders in the When Work Works communities to address the issue of flexibility in the workplace. The Foundation helps build a broader leadership constituency for workplace flexibility within each community. For more information, visit

Contact Information