SOURCE: DigitalPost Interactive

October 02, 2007 07:00 ET

DigitalPost Interactive Reports Record Month for Customer Retention

Company Converts 86% of All Trial Accounts to Paid Subscriptions in August for TheFamilyPost.com

IRVINE, CA--(Marketwire - October 2, 2007) - DigitalPost Interactive (OTCBB: DGLP) (www.dglp.com), a provider of user-friendly Web platforms for digital media-sharing and social networking (Web 2.0), announced today that its flagship Web property, www.TheFamilyPost.com, converted 86% of all free trial accounts to paid subscriptions in August -- an all-time high for the company. TheFamilyPost.com is a place online where families can create their own visually-stunning family websites to store and share a lifetime of digital media, connect with family and friends, and keep organized in today's digital world.

"We've established an extremely loyal customer base over the past two years," said Michael Sawtell, CEO of DigitalPost Interactive. "Over 85% of our lifetime customers are still with us today, and more than 86% of those who try us out for two weeks upgrade to a paid subscription. We're proud to offer a product of this caliber that truly resonates with today's families."

"The rate at which our users upgrade their service to paid subscriptions has already exceeded our forecast for this year and continues to grow each month," said Brian Blackburn, VP, Marketing, DigitalPost Interactive, Inc. "This increasing trend of retaining customers from their initial free trial is validation of both our high customer satisfaction levels, as well as our business plan execution within this growing market."

About DigitalPost Interactive

DigitalPost Interactive is an innovator in the $20 billion digital media-sharing and social networking space, providing advanced technology that makes Web 2.0 easy to offer, and easy to use. The company's visually-stunning, user-friendly Web 2.0 platforms give consumers a single, engaging place online for permanently storing and sharing a lifetime of digital media and memories, connecting with family and friends, and keeping organized in today's digital world.

Completely scaleable and rebrandable, DigitalPost Interactive's technology gives companies in the photo, travel, entertainment, sports, and other vertical markets a fast and efficient way to offer dynamic Web 2.0 products and services. This technology can create exciting new revenue streams for all companies looking to monetize this emerging new internet opportunity. For more information about DigitalPost Interactive or its consumer sites www.TheFamilyPost.com and www.WebsitesForHeroes.com, please visit www.dglp.com.

This press release contains forward-looking statements that may be subject to various risks and uncertainties. Such forward-looking statements are made pursuant to the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and may include statements regarding our future financial performance or results of operations, including expected revenue growth. Unless otherwise required by law, we undertake no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise after the date of this press release. Additional information concerning risks and uncertainties that would cause actual results to differ materially from those projected or suggested in the forward-looking statements can be found in the reports that we have filed with the Securities and Exchange Commission.

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