SOURCE: Capitol Lighting

April 26, 2010 09:00 ET

Do You Have a Song in Your Heart? If so, You Could Win Up to $2,500

Announcing Capitol Lighting's Online Jingle Contest

BOCA RATON, FL--(Marketwire - April 26, 2010) -  Do you have any musical talent? Do you have a song in your heart? Think you could create an innovative, catchy tune to use in the marketing campaigns of one of the nation's leading retailers of name-brand lighting? If you answered "yes" to any of those questions, you could win up to $2,500 in Capitol Lighting's online "Jingle Contest."

It costs nothing to enter, and while Capitol has nine stores in New Jersey and Florida, it doesn't matter where you live to participate. What does matter is that your entry communicates to viewers the nature of Capitol's Unique Selling Propositions (USPs). In other words, it should convey why someone should shop for lighting -- from ceiling lights to table lamps -- at Capitol, either in store or online, as opposed to other options. On the online contest site, www.1800lighting.com/jingle/ there's a handy "tool kit" that provides comprehensive background information on Capitol's USPs and some of the Company's past and current advertising campaigns to give you a good idea of the direction you should take. You'll also find the official online contest rules and regulations on that site.

Even if your entry isn't selected for the grand prize there is still an opportunity to win this online contest. While the first place winner gets $2,500 cash, there's a $1,000 cash prize for the 1st runner up and a $750 in-store or online Capitol Lighting shopping spree (choose from anything from table lamps to ceiling lights) for the most-clever entry. If you can't carry a tune to save your life, there's still a chance to win as one randomly selected lucky voter (yes, the winners will be selected by in part by popular vote) will get $500 cash.

Entries are currently being accepted now through June 30. Voting will take place between July 7 and August 15, 2010 and the winners will be announced on or around September 1st. Remember, you can still win by just following the online contest and voting for your favorite entry. 

To enter just fill out the online entry form at 1-800Lighting.com/jingle/ then follow the instructions to submit an original video with what you believe the Capitol Lighting jingle should be. Please ensure that you follow all instructions on uploading the jingle.

"Each jingle will be ranked by originality, quality, creativity, realism, excitement, consistency with and promotion of the Capitol Lighting brand," said Capitol's Chief Marketing Officer, Eric Lebersfeld. "If you're fortunate to live by one of our stores stop in and get a good feel for our 86-year-old company. If not, just go online at www.1800lighting.com and take a look at some of our more than 500,000 ceiling light, table lamp and other lighting products. It just might inspire your creative talents."

About Capitol Lighting

For more than 85 years, Capitol Lighting has helped customers find the perfect light fixture from the largest selection of lighting -- from contemporary ceiling lights to modern chandeliers, table lamps, outdoor lighting and more -- at the most affordable prices available. The company's nine stores are the offspring of a family retailing tradition that dates back to 1924, when Max Lebersfeld, an electrical contractor and immigrant from Austria-Hungary, opened a light fixture store in Newark, NJ. Four generations later, Capitol Lighting has expanded the concept to five locations in New Jersey, four in southeast Florida and worldwide online at 1-800Lighting.com. Among other awards, the chain of lighting stores was voted Best Lighting Shop in NJ in October 2009.

To find the best prices on your personal lighting or to request a quote for your next commercial lighting project, please visit Capitol Lighting's website at www.1800lighting.com or call 1-800-544-4846.

Visit Capitol Lighting on Facebook at www.facebook.com/CapitolLighting1800Lighting and Twitter at www.Twitter.com/1800Lighting. You'll see great information and receive special offers and coupons to purchase a ceiling light, a table lamp or a specific light fixture for your project.

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