July 31, 2008 08:30 ET

Docmetrics Launches Referral Partner Program for Unique PDF Tracking and Content Marketing Software

Partners including Marketbright help build user base for innovative, web-based lead generation and PDF analytics system

VANCOUVER, BRITISH COLUMBIA--(Marketwire - July 31, 2008) - Leading PDF tracking technology provider docmetrics today announced the launch of a Referral Partner Program, as part of an ongoing campaign to further expand the user base for its innovative, web-based lead generation software.

Docmetrics represents a breakthrough in marketing software, empowering companies to generate more, better qualified sales leads from white papers and other marketing materials. With docmetrics, marketers can create smart PDFs which report real-time form responses and PDF analytics data including how often a document is opened, how many pages readers view and how long readers spend on each page.

Docmetrics CEO Peter Nieforth explained: "The docmetrics Referral Partner Program allows consultants and service providers to add value to their clients by introducing a unique new technology which provides high-quality sales leads and rich reader data." Additionally, any partner that works with docmetrics to acquire new customers will receive a percentage of revenues generated from those customers' accounts.

The Referral Partner Program has already attracted a number of marketing software vendors, white paper consultants, marketing services companies and Search Engine Optimization (SEO) specialists. Current docmetrics referral partners include Marketbright, Mekon, KeyChain Logic and Parallel Prose.

Dom Lindars, CEO of Marketbright - a leading provider of on-demand marketing automation solutions - commented: "At Marketbright, we feel docmetrics makes a great complement to our products and we're excited about helping our clients benefit from the previously unavailable reader information and analytics data docmetrics captures."

Companies and individuals wishing to participate in the docmetrics Referral Partner Program are encouraged to contact Keith Thompson, the company's Director of Sales. Mr. Thompson can be reached by emailing or by calling 604 677 1500 and dialing extension 56.

About docmetrics

Docmetrics is a web-based lead generation software system which empowers marketers to capture PDF analytics data and generate qualified sales leads from their white paper marketing campaigns and other content-based marketing activities. Docmetrics is the latest product from Vitrium Systems, the leading name in PDF tracking and security.

For more information on docmetrics, visit

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