The Canadian Club of Toronto

The Canadian Club of Toronto

January 08, 2007 09:38 ET

Don Tapscott, Chief Executive New Paradigm to Address The Canadian Club of Toronto

"Wikinomics: how the smartest companies create value in the age of mass collaboration."

TORONTO, ONTARIO--(CCNMatthews - Jan. 8, 2007) -

Attention: Assignment, Business, Technology, Lifestyle and Photo editors

WHO: Don Tapscott, Leading Business Strategist and Chief Executive, New Paradigm

WHAT: For the first time in Canada, Don Tapscott -- one of the world's leading business strategists -- shares insights from his new bestselling book (co-author Anthony Williams) Wikimonics: How Mass Collaboration Changes Everything.

After one week of release the book is the #1 business book in Canada and #6 on, including fiction releases. Tapscott will discuss the meaning of recent developments ranging from Frito Lay's use of YouTube to create a Super Bowl advertisement to the rising share price of Boeing and how Canadian companies must change to compete in the global economy.

WHEN: 1 p.m. luncheon address - Monday, January 15, 2007

WHERE: Fairmont Royal York Hotel, Imperial Room

BACKGROUND: New Paradigm, founded in 1993, produces groundbreaking research focused on the role of technology in productivity, business design, effectiveness and competitiveness. New Paradigm recently completed a $4 million investigation, funded by 22 global corporations, into how firms will innovate in the 21st Century, entitled "IT and Competitive Advantage."

An internationally sought authority on business strategy and organizational transformation, Mr. Tapscott's clients include top executives of many of the world's largest corporations and government leaders from many countries. The Washington Technology Report says he is one of the most influential media authorities since Marshall McLuhan. Mr. Tapscott has previously authored or co-authored ten widely read books on the application of technology in business.

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