October 08, 2007 04:15 ET

Driving Carefully Is a Year-Round Safety Concern for Children and Schools, Says AAA Texas

Campaign Offers Prizes Online in Exchange for Pledge to Drive Safely

HOUSTON, TX--(Marketwire - October 8, 2007) - AAA Texas is launching its School's Open - Drive Carefully campaign today to draw attention to the fact that driving carefully, especially around children and schools, is a year-round safety concern.

"The month-long campaign is part of the national AAA traffic safety program designed to inform and raise visibility of the increased hazards children face when driving or walking to and from school or school bus stops," said AAA Texas spokesman Paul Flaningan.

"Car crashes are the leading cause of injury-related deaths among Texas school children," he added.

AAA Texas has distributed thousands of posters, bus-shaped bumper stickers, safety information and tips to schools, AAA-Approved Auto Repair facilities, Show Your AAA Card & Save merchant discount partners, and its Emergency Roadside Service contractors to stress the importance of year-round driving safety awareness.

The safety campaign also has a web page, Through this page, AAA Texas will emphasize safety tips, and includes a safety sweepstakes where motorists who pledge to drive safely and become eligible to enter a $1,000 grand prize gift of travel.

AAA Texas encourages motorists to follow these tips:

--  Slow down near schools and in neighborhoods.
--  Look for clues such as bikes, crossing guards, and playgrounds that
    indicate children may be in the area.
--  Scan between parked cars and other objects for signs of children.
--  Always stop for school buses that are loading or unloading students.

Tips for parents:

--  Load and unload children on the same side of the street as the school
    or school bus stop.
--  Carpool to reduce the number of cars at the school.
--  If your child walks to school, walk the route with them several times.
    Point out traffic hazards, teach and practice safe walking habits and find
    the safest route.

Contact Information

  • Contacts:
    Paul Flaningan

    Rose Rougeau