HOUSTON, TX--(Marketwire - October 8, 2007) - AAA Texas is launching its School's Open -
Drive Carefully campaign today to draw attention to the fact that driving
carefully, especially around children and schools, is a year-round safety
concern.
"The month-long campaign is part of the national AAA traffic safety program
designed to inform and raise visibility of the increased hazards children
face when driving or walking to and from school or school bus stops," said
AAA Texas spokesman Paul Flaningan.
"Car crashes are the leading cause of injury-related deaths among Texas
school children," he added.
AAA Texas has distributed thousands of posters, bus-shaped bumper stickers,
safety information and tips to schools, AAA-Approved Auto Repair
facilities, Show Your AAA Card & Save merchant discount partners, and its
Emergency Roadside Service contractors to stress the importance of
year-round driving safety awareness.
The safety campaign also has a web page,
www.aaa.com/drivesafe. Through
this page, AAA Texas will emphasize safety tips, and includes a safety
sweepstakes where motorists who pledge to drive safely and become eligible
to enter a $1,000 grand prize gift of travel.
AAA Texas encourages motorists to follow these tips:
-- Slow down near schools and in neighborhoods.
-- Look for clues such as bikes, crossing guards, and playgrounds that
indicate children may be in the area.
-- Scan between parked cars and other objects for signs of children.
-- Always stop for school buses that are loading or unloading students.
Tips for parents:
-- Load and unload children on the same side of the street as the school
or school bus stop.
-- Carpool to reduce the number of cars at the school.
-- If your child walks to school, walk the route with them several times.
Point out traffic hazards, teach and practice safe walking habits and find
the safest route.
Contact Information: Contacts:
Paul Flaningan
469.221.8217
Rose Rougeau
713.284.6552