Drobo, the World's First Storage Robot, Wins 11 Technology Awards and Accolades in 2007


MOUNTAIN VIEW, CA--(Marketwire - January 10, 2008) - 2007 marked an award-winning year for the creators of Drobo, the world's first storage robot. Data Robotics (www.datarobotics.com) has been honored with 11 industry awards and accolades since the June 2007 launch of its flagship product, Drobo, and recently topped off a seven month-long run of prestigious accolades by taking home a PC World's 25 Most Innovative Products award at the Consumer Electronics Show, appearing alongside companies like Google, Apple and Facebook.

"These awards mean a great deal to us because they are based on the views of publications that our users read and care about. This recognition shows that our technology is not only making a positive impact in the industry, but is considered 'stand out' among our users and peers," said Geoff Barrall, CEO and co founder of Data Robotics. "We will continue to work closely with our user community to create creative, unique technology that focuses on the things our users want, need and actually use."

Drobo 2007 successes include:

--  PC World "Top 25 Most Innovative Products" Award - December 2007
--  Macworld 23rd "Annual Editors Choice" Award - December 2007
--  Geek Brief TV 1st Annual "State of Gadgetry Address" - December 2007
--  PC Magazine "Top Storage Pick" -- December 2007
--  CNET "Holiday Gift Guide" - December 2007
--  Layers Magazine "Top Holiday Gift Pick" - December 2007
--  Silicon Valley/San Jose Business Journal "Emerging Tech" Award -
    November 2007
--  PC Magazine 24th "Annual Technical Excellence" Award - November 2007
--  PC Magazine "Editors' Choice" Award - June 2007
--  CNET "Editors' Choice" Award - June 2007
--  I4U News "Editors' Choice" Award - June 2007
    

Since its June launch, Drobo has gained a loyal following of Mac customers and enthusiasts who have embraced it as the easiest-to-use, most expandable and safest multi-drive desktop storage array available. Drobo takes a step beyond data storage options widely available today by adding intelligence and configurability to the device, both simplifying operations and giving users more control.

If you would like to hear more about Drobo and/or reach a Data Robotics spokesperson for comment, please contact Julie Tangen at 831.454.8523 or Julie@kulesapr.com.

About Data Robotics

Data Robotics -- the makers of Drobo, the world's first storage robot -- develops automated data storage products designed to ensure data is always protected and easy-to-manage. Unlike other storage arrays, however, Drobo uses patent-pending software that is designed for non-technical users who demand reliability without the complexity of RAID. Key features of Drobo include some of the most advanced automated features available -- including self-monitoring, self-healing and an easy-to-understand visual status and alert panel.

Contact Information: Contact: Julie Tangen Kulesa Public Relations for Data Robotics 831.454.8523