SOURCE: Eastern Services Holdings, Inc.

January 22, 2008 09:41 ET

Eastern Services Holdings, Inc. Finalizes Its Merger by Changing Name to Inc and Completes Stock Dividend

NEW YORK, NY--(Marketwire - January 22, 2008) - Eastern Services Holdings, Inc. (OTCBB: ESVH) today announced it has changed its name to Inc to reflect its newly acquired business in a reverse merger with privately held Inc that was filed with the SEC on January 16th. In addition to the change of name, the previously announced stock dividend was completed and took effect on January 15, 2008. Inc ("") intends to operate an Internet-based financial publishing, online advertising and content licensing business focused exclusively on the investment fund industry. owns the highly marketable and easily remembered Internet domain name which will host the company's intellectual property and content. is now offering visitors to a free subscription to EQUITIES Magazine.

About is an online publisher focused on the financial information sector, particularly the $22.6 trillion fund market. plans to make available fund Indexes, trademarks and intellectual property to third party providers in exchange for licensing fees. For individual investors, plans to be a source of information regarding investment funds, including mutual funds, hedge funds, money market funds, exchange traded funds, closed end funds, commodity funds and other types of pooled investment vehicles. For banks and financial institutions, intends to offer licensing agreements for branded customized indexes used to construct investment products such as ETFs or Index-linked bonds, and in exchange for online advertising success-fees, plans to connect product providers with new clients.

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