SOURCE: BPA Worldwide

January 07, 2010 16:10 ET

Editorial Feature: The Journal of Rheumatology Applies for BPA Worldwide Business Membership

SHELTON, CT--(Marketwire - January 7, 2010) - The Journal of Rheumatology has applied for business membership in BPA Worldwide. Founded in 1974, The Journal of Rheumatology is an international peer review research publication, issued monthly and published by The Journal of Rheumatology Publishing Co. Ltd.

BPA Worldwide will track The Journal of Rheumatology's circulation size, business/industry breakout, source make-up, pricing and geographic coverage. The publication will have 12 months to complete its initial circulation audit.

"The Journal of Rheumatology is committed to providing our valued advertisers with the assurances that come with a BPA audit," said Managing Editor Yvonne Pigott. "We are pleased to take this step and are confident that an audit will add considerable value to our brand and to our advertising partners."

"The Journal of Rheumatology has shown great initiative by applying for membership in BPA," said BPA Canada Vice President, M. Timothy Peel. "We applaud them for making the commitment to their advertisers and prospects by undergoing an independent circulation audit, conducted to our uncompromising standards. With a BPA audit, media buyers can be confident that circulation claims are accurate, and that they have the verified data that they need to assess a publication's effectiveness in serving its market."

The preceding is an American Business Media Editorial Exclusive issued via Marketwire. Neither the ABM nor Marketwire are responsible for the content of the preceding document.

Founded in 1906, American Business Media is the association of business information providers, delivering business intelligence to industry professionals worldwide, including Madison Avenue, Wall Street and the Beltway. Its 300 plus member companies reach an audience of more than 100 million professionals and represent nearly 6,000 print and online titles and over 1,000 trade shows, with well over $26 billion in annual revenues.

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