SOURCE: Element 21 Golf Co.

September 25, 2008 09:05 ET

Element 21 Expands Its Fishing Product Line to Over 90 SKUs

TORONTO--(Marketwire - September 25, 2008) - Element 21 Golf Company (OTCBB: ETGF) (FRANKFURT: BJQ), the manufacturer of advanced Scandium Alloy golf and fishing equipment, announced today that it has expanded its Carrot Stix™ line of rods to over 90 SKUs. This expansion has been driven by the major box stores such as West Marine, Gander Mountain Co. and Bass Pro Shops that will carry complete product line of the Carrot Stix™.

The 90 SKUs are produced under the following categories:

The Original Carrot Stix™
The Boyd Duckett Classic Gold Professional Series Carrot Stix™
The 21 Carrot Gold Carrot Stix™
The Salty Carrot Inshore Carrot Stix™
The Bluewater Spinning Carrot Stix™
The Bluewater Trolling Carrot Stix™
The Flying Carrot Stix™
The Carrot Stix™ Kite

"Since the introduction of the first Carrot Stix™ on the market 12 months ago, Element 21 team has been able to expand its product line to 90 SKUs. This is a real achievement of the Element 21's design, engineering and manufacturing teams -- to grow a full line of products in such a short period of time. These products have been designed, manufactured and tested by the Pro-Staff. Element 21 in 12 months has emerged as a real competitor in the fishing rod industry," commented Dr. Nataliya Hearn, President and CEO of Element 21 Golf Company.

About Element 21 Golf Company:

Element 21 Golf Company develops and markets award winning golf and fishing products made from the Company's next-generation, proprietary Scandium Alloys. Element 21's high performance products deliver dramatic improvements in distance, consistency, accuracy and feel over the most popular products in the US$5.5 billion golf and the US$48 billion international fishing markets.

Originally developed for advanced aeronautics in jet fighters including the MiG, Element 21's patented Scandium Alloys provides the highest strength-to weight ratio of any material currently used in sports -- 25% improvement over Titanium, 40% improvement over Graphite/Epoxy, 52% improvement over Aluminum, 70% improvement over Steel. They also provide unique vibration dampening properties resulting in products with unprecedented feel over competing materials.

Element 21 Golf Company has recently expanded its product line to include fishing equipment that has quickly secured international recognition by winning several top honors at the 2007 ICAST, the world's largest sports fishing trade show.

Forward-Looking Statements.

Statements in this release, other than statements of historical fact, may be regarded, in certain instances, as "forward-looking statements" pursuant to Section 27A of the Securities Act of 1933 and Section 21B of the Securities Exchange Act of 1934, respectively. "Forward-looking statements" are based on expectations, estimates and projections at the time the statements are made, and involve risks and uncertainties which could cause actual results or events to differ materially from those currently anticipated, including but not limited to delays, difficulties, changed strategies, or unanticipated factors or circumstances affecting e21 and its business. A number of these risks and uncertainties are described in Element 21's periodic reports filed with Securities and Exchange Commission. There can be no assurance that such forward-looking statements will ever prove to be accurate and readers should not place undue reliance on any such forward-looking statements contained herein, which speak only as of the date hereof. Element 21 undertakes no obligation to republish revised forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

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