November 29, 2007 06:30 ET

Etelcharge Adds Social Networking Capability to New Online Way to Pay™ Technology

Company to Add YouTube and MySpace Type Capabilities in Addition to Unique Online Payment System Entering the $21 Billion Online Ad Market

DESOTO, TX--(Marketwire - November 29, 2007) - (OTCBB: ETLC), the new online way to pay™, announced today it is adding social networking functionality to its technology platform.

YouTube, MySpace and others have rapidly built enormous user bases from their implementation of social networking technology.

"Social networking is a key component of all successful Web 2.0 companies," stated Toby Wilson, CTO. "Etelcharge will be the first online payment system to extend these capabilities to its members."

"Adding social networking services is the next phase of development in our technology because with those services, our members can use the new online way to pay™ and then share their payment experiences with their friends, colleagues and families quickly and easily. Clearly, the ability to perform these activities without leaving the Etelcharge environment is a significant advantage," Wilson continued.

"These capabilities will result in 'viral' marketing. With social networking capabilities built in, our site's visitation frequency will increase as will our corporate branding efforts. These additional capabilities will enable Etelcharge to access additional sources for revenue and e-commerce in the $21.4 billion online ad market, expected to double to $42 billion by 2011 (Source: eMarketer)," Wilson concluded.

About (OTCBB: ETLC), the first Web 2.0 online payment system, provides online shoppers the ability to charge approved transactions to their telephone bill. While addressing the concerns online shoppers have about identity fraud and identity theft, the Etelcharge payment option is also a perfect match for the millions of individuals without a credit card, or even a bank account. For more information, go to

This news release includes forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. The statements involve a number of known and unknown risks and uncertainties that may cause, Inc. and actual results or outcomes to be materially different from those anticipated and discussed herein. These include its historical lack of profitability, limited working capital, the need for additional capital, end-use customers' acceptance of new products and actual demand, the need for, Inc. to manage its growth, and other risks associated.

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