FLEXTHERM

FLEXTHERM

November 19, 2009 19:00 ET

FLEXSnap: A Revolution in The Electric Floor Heating Industry

LONGUEUIL, QUEBEC--(Marketwire - Nov. 19, 2009) - With nearly 200 people in attendance from across Quebec and beyond, Philippe Charron, President of FLEXTHERM, today unveiled a brand new installation system that revolutionizes the electric floor heating industry. "Today, FLEXTHERM builds on its tradition of innovation and strengthens its commitment to providing state-of-the-art solutions. With the new FLEXSnap system, the revolution is at our feet."

One day and it's done!

FLEXSnap offers many benefits. First and foremost, it is a remarkable timesaver. Whether the project is part of a new construction or a renovation project, the FLEXSnap system reduces the number of steps required in the installation of a floor heating system and tile covering. From now on, the whole process will be over in one day, compared to the three or four days that are currently necessary to complete such a project. This includes the installation of the heating cable, the glazing and the floor tiling. All that will be left to do is the grout.

Better ergonomics

FLEXSnap makes installation less physically demanding. FLEXTHERM developed the FLEXGlide, a tool that enables the installation of the heating cable while standing up.

First-class comfort and strength

FLEXSnap creates a greater thermal mass, so the heat radiates more evenly. One of the goals of the FLEXTHERM designers was to raise the comfort level felt by consumers.

The FLEXSnap system offers better protection of the heating system during and after installation. Its design is so robust that a second layer of plywood will no longer be required. FLEXSnap has obtained the "Extra Heavy" certification from the Tile Council of North America.

"FLEXTHERM has earned a no. 1 reputation, here and abroad. FLEXSnap strengthens our position as a leader and an innovator. This system is a winning formula and will make life easier for everyone," added the President of FLEXTHERM.

For more information on ways to benefit from FLEXSnap, visit the company's website at www.flextherm.com.

About FLEXTHERM

Established in 1991 in Longueuil, Quebec, FLEXTHERM is a leader in the electrical floor heating industry. In 1992, it introduced floor heating technology as we know it today, and over the years it has built a sound tradition of innovation. FLEXTHERM operates in Canada, the United States and Europe. The company is ISO 9001:2008 certified.

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