Farha Foundation

Farha Foundation

February 22, 2010 09:38 ET

Farha Foundation: "A Future Without AIDS"

The Farha Foundation Raises Almost $280,000 During the 11th Edition Of MASKARADE "The Futurist Ball"

MONTREAL, QUEBEC--(Marketwire - Feb. 22, 2010) - The Farha Foundation, Quebec's leading AIDS fundraising organization, announces a sell out crowd of over 450 guests at the 11th annual MASKARADE gala, The Futurist Ball. The exclusive event held on Thursday, February 18th, 2010, gathered fashionistas, celebrities, and Montreal's elite. This year, the Farha Foundation was pleased to announce that Joseph Mimran, Creative Director for Joe Fresh Style and founder and designer of Club Monaco, and Caban, together with Kimberley Newport-Mimran, founder and designer of Pink Tartan agreed to serve as Honourary Presidents. Other entertainment for the night included live performances by DJ Sandy Duperval, Dr Draw, the extreme violinist, as well as the dance legend, Martha Wash.

"Kim and I took great pleasure in serving as Honourary Co-Presidents to celebrate MASKARADE 2010," states Joe. "We were honoured to be here tonight, to support the Farha Foundation as well as the Farha family," continued Kimberley.

The evening featured a unique auction of original "futuristic" themed creations donated by artists and designers a first ever in the Foundation's history. Clin d'oeil, proud sponsor of the Farha Foundation will feature the collection in the March 2010 edition of the magazine to showcase their commitment to raising awareness for AIDS in Quebec. Pieces included those created by ALDO, Denis Gagnon, Esty for Birks, Ha Duy, Harakiri, Montauk, Niko, Patrice Soku, Phillipe Dubuc, Pink Tartan, Travis Taddeo, Yso and Zilon.

In addition to honouring Ron Farha's legacy of courage, the Farha Foundation raised almost $280,000 during MASAKARADE 2010. All proceeds raised at this year's event will be donated by the Foundation to organizations assisting the 20,000 men, women and children living with HIV/AIDS in Quebec.

MASKARADE 2010 looked into the future, a future we do not yet know, a future without AIDS. The disease of AIDS, which has killed so many, will continue unless we do something to stop it. There is no cure for AIDS, but it is preventable. Mankind pushes forward from darkness inspired by discovery and the longing to help one another. Ron Farha's dream was a future without AIDS, and that is what MASKARADE explored this year.


MASKARADE 2010's theme "The Futurist Ball" was created to commemorate Ron Farha and his courage to envision a future without AIDS. Participating designers were asked to submit creations inspired by a "future without AIDS" and represent a futurist vision of the artist. The creations were unveiled at a press conference for MASKARADE held on January 28, 2010 and later auctioned off at the event on February 18th. All money raised will go to help those living with HIV/ AIDS in Quebec.

For more information, visit: www.maskarade2010.com

About the Farha Foundation

The Farha Foundation is Quebec's leading AIDS fundraising organization, committed to help men, women and children living with HIV and AIDS. The events organized by the Farha Foundation also serve to sensitize the population to the AIDS epidemic.

Since 1992, the Farha Foundation has distributed close to $8 million to some 48 AIDS organizations throughout Quebec providing care and services (housing, medication, food, palliative care, counseling, homecare, etc.) as well as AIDS prevention and education programs. A volunteer advisory committee screens which organizations the Foundation funds, and then follows up to ensure the funds are being put to the best possible use.

See www.farha.qc.ca for more details.

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