November 02, 2009 06:00 ET

Fewer Children Today Are Reading for Pleasure


TORONTO, ONTARIO--(Marketwire - Nov. 2, 2009) -

Editors Note: A photo is included with this release.

Gift giving at Christmas for children tends to be all about the toys.
But the greatest gift a parent can give a child is the time they spend with them.

And what better way to spend time with your child then by reading with them.
According to Educational Consultant for personalized children's books publisher,, Alla Ostrovsky, "Children that are exposed to reading, language and sounds at an early age tend to do better at school. And reading aloud along with parents' involvement aids in language development and a solid base for literacy."

Here are top tips on how to develop the love of reading in children:

1. Use variety for interest. Read lots of different stories, poems and rhymes with your child. Guide your finger across the words to help your child follow along.

2. Encourage participation. Let them ask questions about the story or pictures. Take time to stop and talk about the tale. And when you read a familiar book, let the child finish the phrase. This will encourage them to become more active in the story.

3. Make it fun! Make reading a time to look forward to. If it isn't fun, your child won't enjoy it. Use different voices for characters and even introduce sound effects. Never underestimate the value your child places on your one-on-one time together.

4. Engage your child in the story. A good way to engage them is through personalized children's books. These are books that tailor the story to include the child's name and real references to their family and friends. The illustrations can also be personalized to resemble the child. You can imagine how excited children get when they see themselves in the story. They will want to read it again and again.

5. Be a good reading role model. The more often your children see you reading, the more they will think about reading as an activity.

6. Read often! Build reading into a daily routine. Whether its bedtime, weekends, or part of 'story hour' at school or daycare, ensure that the program, caregiver or you, slot in a time to read.

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