SOURCE: First Responder Products

December 14, 2007 08:55 ET

First Responder Products, Inc. Announces Redesign of Its Consumer Security Products Website

SCOTTSDALE, AZ--(Marketwire - December 14, 2007) - First Responder Products, Inc. (OTCBB: FRPD) has announced the launch of the company's redesigned consumer security products website, Security Surplus, at www.securitysurplus.com, dedicated to providing the public with quality security products at surplus prices.

The company is a distributor of a wide range of specialized homeland security products to public safety agencies, commercial end users and the military. The original Security Surplus site was launched in 2006 to meet the demand for the most sophisticated security products and technologies available to the public. The redesign represents significant improvements, both graphically and technically, and features a host of new products from name brand manufacturers like Duracell, Motorola, CamelBak, Garmin, Maglite and Wiley-X.

"One of our most popular products is the Sequiam BioVault 2.0, which uses biometric fingerprint recognition technology to provide safe storage and easily controlled access for handguns, jewelry and other valuable items and personal documents," said Security Surplus's new General Manager, Ted Sampson. "The BioVault can store up to 50 authorized fingerprints in its memory, but only you decide who is authorized to gain access. It's a great safety product for gun owners or for people who want to store some of their valuables at home."

The new Security Surplus site also features auto and home alarm systems; emergency preparedness products such as first aid kits and survival equipment; radios and GPS devices; Bluetooth consumer products; outdoor clothing and equipment; and optical and night vision equipment. Refinements to the site have improved the site's security, performance and navigability.

The company's other ecommerce sites are www.firstresponderproducts.com and www.certproducts.com, which provide both a platform for the sale of homeland security products to the emerging electronic government purchasing, or "e-GP" market and instructional, educational and media content which make these websites destinations of choice for the law enforcement, fire and rescue, and public safety communities.

About the Company: First Responder Products, Inc. is a premier distributor of specialized products for public safety, homeland security, and military applications. The company acts as a distribution hub for a variety of established manufacturers and also helps introduce new product lines. Through its various websites the company streamlines the product procurement process by providing end users with a convenient, centralized destination to examine and purchase a wide selection of products. The company also provides an extensive webcast and podcast library of informational content to the first responder community.

This press release contains forward-looking statements that involve risks and uncertainties. Actual results, events and performance could vary materially from those contemplated by these forward-looking statements. These statements involve known and unknown risks and uncertainties that may cause the company's actual results in future periods to differ materially from results expressed or implied by forward-looking statements. You should not place undue reliance on forward-looking statements because they involve these risks and uncertainties. You should independently investigate and fully understand all risks before making investment decisions.

Contact Information

  • Contact Information:

    Richard Reincke
    480-619-4747

    Andrew Barwicki
    Investor Relations
    516-662-9461