SOURCE: Flightpath

Flightpath

February 09, 2010 07:00 ET

Flightpath Presents "New York Social Media Roundtable: Social Media and the Travel Industry"

Agency Hosts Event Exploring Intersection of Digital Media and Travel

NEW YORK, NY--(Marketwire - February 9, 2010) - Flightpath, a leading digital agency in New York City's Flatiron District, will delve into social media's role in the travel industry during this month's New York Social Media Roundtable event, "Social Media and the Travel Industry." The Roundtable is scheduled to take place on Travel Tuesday, February 23, 2010, at 6:30PM.

"Social Media and the Travel Industry" will explore how social networking tools are used by bloggers, agents and publicists to reach fans, clients and influencers online. The event will also examine the evolving role of digital content in sharing travel experiences, and will share techniques used by hotels and travel venues to reach potential visitors. The event will celebrate Twitter's Travel Tuesday and feature a panel discussion from leading social media professionals in the travel industry, including:

  --  Stacy Small, President, Elite Travel International, @elitetravelgal
  --  Brian Simpson, Director of Social Hospitality, Roger Smith Hotel,
      @RSHotel
  --  Kim Mance, Editor, GoGalavanting.com and Host of TBEX 2010,
      @KimMance
  --  Meg Nesterov, Account Executive, Hawkins International PR,
      @thenotoriousmeg

"Social media platforms have rapidly changed the roles of marketers, publicists and writers in the travel world," said Jon Fox, President of Flightpath. "We're pleased to provide a forum to discuss the evolving travel space during this month's New York Social Media Roundtable."

The event begins at 6:30PM at The Center, located at 208 West 13th Street, New York, NY 10011. The event will be followed by a complimentary beer and wine reception, where guests can continue their conversations and interact with panelists. Interested parties can learn more about the event and RSVP at www.nysocialmediaroundtable.com, and can follow the event live on Twitter @NYSMRT and #nysmrt.

About Flightpath

Flightpath is a leading digital agency in New York City's Flatiron District that delivers superior interactive marketing solutions on behalf of its clients. Flightpath's Digital Insight™ platform drives client success through a unique combination of solution-centered thought leadership, social media expertise, compelling digital design and results-focused initiatives. The agency helps clients identify and reach target audiences through a wide range of services, including web design, social media, search engine marketing and targeted email. To learn more about Flightpath and its work on behalf of clients including Goya Foods, Condé Nast and Schering-Plough, please visit http://www.flightpath.com.

Contact Information


  • Contact:
    Elizabeth Cahill
    On behalf of Flightpath
    917-902-9390
    Email Contact