SOURCE: Flimp Media, Inc.

October 16, 2007 09:00 ET

Flimp Media Releases Rich Media Video Application for Direct Marketing

Initial Client Campaign Results Reveal Very High Audience Engagement and Response Rates

HOPKINTON, MA--(Marketwire - October 16, 2007) - Flimp Media, Inc. (FMI) announced today the release of its patent pending Digital Canvas™ video microsite technology for direct marketing, direct sales and direct communications campaigns. Digital Canvas provides users with the ability to quickly create and distribute self-tracking rich media (flash) microsites called Flimps without any programming or technical skills.

"This is different from any technology available in the market," according to Flimp Media's CTO Richard DiBona. "We have developed an entirely new architecture for creating and tracking rich media web content that doesn't require any user programming or technical skills."

To learn more about this new direct marketing application, click to watch the Flimp intro microsite. Click here to watch the Flimp demo.

"This is the first rich media marketing platform developed for online direct marketing, sales, and communications -- not advertising," said Wayne Wall, FMI's co-founder and CEO. "The distribution, reporting and analytics features are just mind-blowing. We have college interns creating and deploying agency quality video microsite marketing campaigns in a couple of hours."

About Flimp Media Inc.

Flimp Media, Inc. develops next generation hosted software platforms for web video and rich media direct marketing, sales and communications. We also provide web video marketing services and technical support to clients. For more information about FMI products and services please visit www.flimp.net.

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