Driven to Sustain

Driven to Sustain

March 25, 2010 13:26 ET

French Fry-Fueled Record Breakers in Toronto

Attention: Assignment Editor, Environment Editor, Lifestyle Editor, News Editor, Photo Editor TORONTO, ON, MEDIA ADVISORY--(Marketwire - March 25, 2010) - Two interview and photo ops are available on March 31with Canadians Cloe Whittaker (24) and Tyson Jerry (26) who broke the Guinness World Record on March 22, 2010 for longest journey by car using alternative fuel. Their environmental education campaign, called "Driven to Sustain" was waged in "The Veggie-Mobile," a van powered by the waste oil from French fries and other restaurant food

WHEN: Wednesday, March 31, 2010

WHERE:
9:45am-10:50
Danforth Collegiate
800 Greenwood Ave, Toronto

and

2:05pm-3:15pm
Newtonbrook Secondary School
155 Hilda Ave, North York, ON

WHAT:
Guinness world record-breakers of existing record of 38,137 km or 23,697 miles for longest journey by car using alternative fuel showing van to students and filtering fuel.
* 9:45am-10:30am b-roll/photo op with Whittaker and Jerry conducting class for students
* 10:35am-10:50am b-roll/photo op with Jerry and Whittaker filtering oil with students outside with the van
* 2:05pm-2:50pm b-roll/photo op with Whittaker and Jerry conducting class for students
* 2:50pm-3:15pm b-roll/photo op with Jerry and Whittaker filtering oil with students outside with the van and filling up with oil from the schools cafeteria.

WHO: Tyson Jerry (26) and Cloe Whittaker (24)

Whittaker and Jerry will continue their "Driven to Sustain" North American-wide sustainability campaign until they hit 28,000 miles, or 45,000 Kilometers. They started at zero in the fall of 2009 and by the time they conclude their journey, will have traveled through every province, state, and territory in the United States and Canada. They initially started their journey in 2008 but had to start again at zero when mechanical problems unrelated to fuel sidetracked them.

Throughout their travels, they have stopped at schools to talk about sustainability. The Driven to Sustain campaign includes a free downloadable curriculum for teachers developed by a teacher with input from the Sierra Club.

The couple has visited projects and people across North America who have embraced earth-friendly ventures, including sustainable farms, the largest wind and solar farms in the world, and earth homes in New Mexico. www.driventosustain.com allows visitors to track the journey live via GPS, and includes video and text blogging.

Note to editors: B-roll, Art available

/For further information: or to arrange for an interview:
Deborah Keegan
Babble On Communications
Ph: (416) 691-5168
Cell: (416) 525-5177
Email: deborah@babbleoncom.com

Susan McLennan
Babble On Communications
Ph: (416) 699-1846
Cell: (416) 568-5974
Email: susan@babbleoncom.com
Web: www.babbleoncom.com

/ IN: ENERGY, ENVIRONMENT, SOCIAL, TECHNOLOGY, OTHER

Contact Information

  • Deborah Keegan, Babble On Communications
    Primary Phone: 416-691-5168
    Secondary Phone: 416-525-5177
    E-mail: deborah@babbleoncom.com