SOURCE: Frigidaire

January 03, 2008 08:00 ET

Frigidaire® Affinity™ Becomes First Washer and Dryer Pair With Stainless Steel Interiors to Receive NSF International Certification for Sanitization

Time and Temperature Safely Sanitizes Clothing Load After Load in Response to Homeowner's Needs

AUGUSTA, GA--(Marketwire - January 3, 2008) - Homeowners who want confidence that clean is clean when it comes to their laundry now have new assurance from NSF International (formerly the National Sanitation Foundation) and Frigidaire. Frigidaire is the first to receive the NSF International certification for sanitization on its Affinity washer and dryer pairs, which kill 99.9 percent of bacteria commonly found on laundry.

Frigidaire Affinity front-loading laundry can now add third party validation of its sanitization cycle to its original list of high-performance features and benefits, including energy-efficiency, king-size capacity and stylish design in an array of colors. While other washers and dryers may provide sanitization, Affinity does it without the use of harmful chemicals or heavy metal ions. Instead, the time-honored method of temperature treatment does the trick. The internal heater of the NSF-certified 7000 and 8000 series washers raises water temperature during the cycle, while the stainless steel dryer heats air and clothing, both reaching temperatures high enough that 99.9 percent of bacteria commonly found on laundry are killed. Plus, the stainless steel interior prevents bacteria transfer load to load.

"Sanitization is especially important when washing children's and infant's garments, towels, sports apparel and work uniforms," said cleaning expert and author, Laura Dellutri, also known as The Healthy Housekeeper™. "As a mother of five, I've always loved that Frigidaire Affinity makes it possible for me to wash two baskets of laundry in a single load. Now, I have the added assurance of knowing it's about as clean as it gets."

NSF International, The Public Health and Safety Company™, is a not-for-profit, non-governmental organization, and is the world leader in standards development, product certification, education and risk-management for public health and safety. With engineers, chemists, toxicologists and environmental health professionals on staff, The NSF Mark is a leading indicator for sanitization.

"Our Affinity series of washers and dryers are relatively new and this unit with exceptional performance levels has quickly become the centerpiece of our laundry line," said Keith McLoughlin, CEO of Electrolux North America. "The certification from NSF International, which specifically focuses on food, water, air and environment, gives homeowners even more confidence in our brand."

The 6700 series dryer is also NSF certified. After running any wash cycle, these dryers will sanitize clothing when the following cycle combinations are selected: 90 minute timed dry with High/Max Heat, Towels with Max Heat or Heavy Duty with Max Heat.

Frigidaire continues to be at the forefront of appliance innovation. Below are details on the Frigidaire Affinity series of washers and dryers:

-- Models with NSF International certification include the 7000/8000
   Affinity laundry series washers and dryers as well as the 6700 dryer.
-- Available in glacier blue, arctic white and diamond black - a new color
   introduced this year.
-- Features include:
   -- Deep Clean Sanitary Cycle: Available in 7000/8000 series washers,
      this feature kills 99.9 percent of bacteria commonly found on
      laundry per load.
   -- iCare™ Ultra: Intelligent fabric care system that gently washes,
      plus a deep clean option and our most advanced drying system to
      keep your clothes looking their best.
   -- iWash™ Ultra: Intelligent wash system that automatically
      customizes each load for a whiter, brighter, cleaner wash,
      plus a deep clean cycle to help better treat stains.
   -- iDry™ Ultra: Intelligent drying system with moisture sensor
      technology that precisely dries clothes for enhanced fabric care.
   -- TimeWise™ Technology: Wash time equals dry time so you make
      fewer trips to the laundry room.
   -- SilentDesign™: Whisper-quiet washing so you can do laundry where
      you live.
-- Suggested retail price: Starting at $999 for washers and $799 for
   dryers.

For more information about Frigidaire Affinity and its NSF certification visit Frigidaire.com.

About Frigidaire

Since 1918, families have made Frigidaire a trusted name in home appliances. The brand heritage is rich with quality products and lifestyle-improving innovations. Today, more than ever, Frigidaire provides the pioneering features of tomorrow with an emphasis on quality, trust and service. Visit www.frigidaire.com for more information on Frigidaire products or to download high-resolution product photos.

About NSF

NSF International, The Public Health and Safety Company™, a not-for-profit, non-governmental organization founded in 1944, is the world leader in standards development, product certification, education, and risk-management for public health and safety. For 60 years, NSF has been committed to public health, safety, and protection of the environment. While focusing on food, water, indoor air, and the environment, NSF develops national standards, provides learning opportunities through its Center for Public Health Education, and provides third-party conformity assessment services while representing the interests of all stakeholders. The primary stakeholder groups include industry, the regulatory community, and the public at large.

Headquartered in Ann Arbor, Mich, NSF is widely recognized for its scientific and technical expertise in the health and environmental sciences. Its professional staff includes engineers, chemists, toxicologists, and environmental health professionals with broad experience both in public and private organizations. NSF has earned the Collaborating Center designations by the World Health Organization (WHO) for Food and Water Safety and Indoor Environment.

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