General Motors of Canada Limited

General Motors of Canada Limited

September 16, 2009 10:30 ET

GM Canada Launches GM's Cash for Clunkers in Partnership With Retire Your Ride

Up to $3,000 for customers to retire their older higher polluting vehicles

OSHAWA, ONTARIO--(Marketwire - Sept. 16, 2009) - Today, General Motors of Canada announced a new Canadian "Cash for Clunkers" program offering customers up to $3,000 towards a new GM vehicle for Canadians participating in the Federal Government's "Retire Your Ride" program.

"GM's Cash for Clunkers builds on the success of GM Canada's four year partnership with the Clean Air Foundation's Car Heaven vehicle retirement program," says Marc Comeau, vice-president, sales, service and marketing for GM Canada. "GM Canada was the first automaker to support the Clean Air Foundation in their efforts to remove older, higher-polluting vehicles from our roads in order to significantly reduce greenhouse gas emissions. In fact, over the lifetime of the Car Heaven program more than 58,000 older vehicles were retired."

"GM has great new cars and trucks for drivers looking to retire their rides. The all new Chevrolet Equinox offers combined fuel consumption of just 7.8L/100 km beating all gas-only competitors in its segment. The GMC Terrain has great capability, engineering excellence and refinement and in addition to these great Canadian-built products, there are more vehicles to choose from like, Buick LaCrosse, Cadillac SRX and CTS Sportwagon," adds Comeau.

GM's Cash for Clunkers program provides qualified customers who are accepted into the Federal Government's "Retire Your Ride" program, with a rebate of $500, $1,000, $2,000 or $3,000 depending on their choice of GM vehicle. The GM rebate is used towards the purchase or finance of an eligible 2009 or 2010 GM vehicle and is in addition to the incentives available through "Retire Your Ride", including a $300 reward.

Retire Your Ride is supported by the Government of Canada, administered nationally by the Clean Air Foundation and delivered locally by environmental organizations in each province. Since February 2009, the Retire Your Ride program has permanently recycled almost 15,000 vehicles.

To qualify for GM's Cash for Clunkers program, the retiring vehicle must be 1995 model year or older, in running condition, registered and properly insured for the last six months (12 months in B.C.).

General Motors of Canada (GMCL) is headquartered in Oshawa Ontario and employs 9,000 people nationwide. GM of Canada manufactures vehicles, vehicle powertrains, and markets the full range of General Motors vehicles and related services through approximately 700 dealerships and retailers across Canada.

Contact Information

  • General Motors of Canada
    Stew Low
    905 644 6786 or Cell: 416 254 4224
    stew.low@gm.com