October 16, 2007 09:10 ET

GPX Makes 'Frenzy' Debut in "Transformers"

Stylized Boombox Turns Into Decepticon® in Hit Movie Now on DVD

ST. LOUIS, MO--(Marketwire - October 16, 2007) - GPX, a premier designer and manufacturer of the consumer electronics industry's most popular and feature-driven audio and video products and brand division of Digital Products International (DPI, Inc.), today acknowledged that its innocent-looking BCDW9815CNP boombox is the same device that changes into one of the DECEPTICONS® in this summer's hit movie and new DVD, "Transformers" from DreamWorks Pictures and Paramount Pictures, in association with Hasbro, Inc. A member of the evil DECEPTICONS® gang, Frenzy™ assumes the form of the GPX boombox in order to spy on humans, and then, through the magic of movies, changes shape to become a sinister character in the film.

"It's flattering to know that the design of the box was progressive enough to fit into this exciting and action-packed film," said Bill Fetter, CEO of DPI, Inc.

In reality, the cool-looking boombox from the movie is part of a full line of affordable and harmless home and portable entertainment products from GPX. In addition to boomboxes and radios, the selection includes CD and DVD players, MP3, iPod players and speaker systems, under-cabinet radios and TVs, digital photo frames and alarm clocks, and party-fun karaoke systems.

This fall, GPX will add more than 15 new and upgraded products just in time for the holiday gift-buying season. For more information on GPX and its movie-quality product line visit

About GPX and DPI, Inc.

GPX is a brand division of the Digital Products International (DPI, Inc) family of consumer electronic products. For more than 30 years GPX has offered one of the broadest portfolios of technology-driven consumer audio and video products. An award-winning consumer electronics company, GPX has built a solid reputation on excellent product quality, reliability, design, and affordability.

DPI, Inc.'s corporate headquarters in St. Louis, Missouri houses its engineering, logistics and design groups as well as 190,000 square feet of in-country warehouse space to facilitate immediate product sourcing for its customers. The company also has offices in Asia that provide engineering, design, logistics, quality control, and global product management services. DPI, Inc., a culmination of 35 years of business history and expertise in the consumer electronics marketplace, is owned by Synergy Enterprises, LLC., a New Jersey-based private investment firm that specializes in the acquisition and management of companies with growth potential. For more information on DPI, Inc. and GPX, visit

GPX is a registered trademark of GPX, Inc. All other products and brand names as they appear in this release are the trademarks of their respective holders.

HASBRO, TRANSFORMERS and all related characters are trademarks of Hasbro and are used with permission.

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