Canada Company, Quebec Chapter

June 18, 2010 07:46 ET

General Laroche Talks Strategy With Montreal Business Community

MONTREAL, QUEBEC--(Marketwire - June 18, 2010) - Today, Brigadier-General J.R.M.G Laroche will address a capacity crowd of 100 Montreal leaders at a free presentation entitled Lessons in Leadership. His anticipated discussion will be held at the Canadian Forces Sailing Association in Dorval at 1:30 PM, proudly hosted by Canada Company, Quebec chapter.

The Art of War, On War, and The Red Book are business classics which continue to draw famous parallels in tactical prescriptions, competition and market share.

In this vain, General Laroche will bridge military and corporate leadership strategies, concentrating on fast-paced, multi-cultural resource challenged environments – contemporary issues faced by local and international business communities alike.

The event will allow guests to hone leadership skills from lessons in Afghanistan and Haiti; network with profiled business, political and military players; and send children of deployed soldier's to summer camp.

In collaboration with Canada Company and Canadian Forces Family Services, funds have been raised through this event to send 54 children of deployed soldiers to a week-long summer camp. In addition, the funding will provide day camp services for special needs children at the Valcartier base for a seven-week period this summer.

"The stress placed on children during the deployment of a parent is undeniable," says Canada Company Quebec chapter president, Steve Gregory. "So we are humbled to offer relief to families facing the strain that this puts on their lives."

IsaiX Technologies, Corporation Fort St-Jean, TD Financing Services, Le Muscadin, First National and ESI Technologies are among a list of generous sponsors.

100 free seats have been filled, though standing room is still available. Sponsorship opportunities are available also. An informal lunch and artillery display will precede and follow the General's presentation.

General Laroche is the Commander of Land Forces Quebec Area and Joint Task Force (East) Headquarters as well as former Commander of the Canadian missions in Haiti and Afghanistan.

To reserve spots now, call (514) 931-5858, extension 240. Media is asked to register at (403) 809 2826 or

Canadian Forces Sailing Association

320 Avenue Ducharme

Dorval, QC

12:30-3:30pm (General's presentation at 1:30PM)

For more information on these organizations, visit:

Canada Company

Military Family Services

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