Mastertronic Group Ltd

Mastertronic Group Ltd

April 27, 2010 09:19 ET

Get Ready to Feast on Super Yum Yum Puzzle Adventures for DSiWare™

LONDON, UNITED KINGDOM--(Marketwire - April 27, 2010) - Mastertronic are delighted to announce the release of Super Yum Yum Puzzle Adventures for Nintendo DSiWare™.

This is the very first time the amazing Super Yum Yum Puzzle Adventures is available on a console format, with various incarnations of the game receiving over 50 awards and averaging 90% review scores, the DSiWare customer is assured of an awesome quality gaming experience. Early reviews said:

"Undoubtedly one of the best puzzle titles on DSiWare." - Eurogamer - 8 out of 10 stars

"Challenging and fiercely addictive." - The Guardian - 4 out of 5 stars

Super Yum Yum Puzzle Adventures was listed as one of the best 'Top 30' games on Apples' App Store out of tens of thousands of games. Nintendo Life states "Super Yum Yum: Puzzle Adventures is easy to pick up and play and is packed full of brain tingling puzzles to keep you entertained for hours".

Super Yum Yum Puzzle Adventures is a multi award winning puzzle game featuring a chameleon called Leon. Featuring 48 levels, across four worlds and exclusive Nintendo DSi™ features, players need to navigate over many hours of mind bending gameplay while they try and rescue Leon's babies from the belly of Ms. Tum Tum!

The enhanced version of Super Yum Yum Puzzle Adventures is a truly international and extremely playable game which has been a proven best seller around the world and is now available to download for 800 Nintendo Points on Nintendo DSiWare today!

You can enjoy this fantastic game by downloading directly onto your DS from the Nintendo DSi store.

For more information visit:

http://www.mastertronic.com/super_yum_yum_puzzle_adventures.asp

or

http://www.nintendo.com/games/detail/BzEVlmv-Qnd0SHNTVUmeuUS97Y48I-pK

Other early reviews have commented:

"Cute, original, very challenging and there's plenty of content to get your teeth into." - C&VG

"…a deeply engrossing, highly engaging puzzle-strategy piece of entertainment that all DSi owners should try out." - Cubed 3

"The most imaginative puzzle game of the year" – Pocket Gamer

About Super Yum Yum Puzzle Adventures

Super Yum Yum is an award-winning mobile game with loveable characters, addictive gameplay and brain-tingling puzzles with the broadest appeal to many kinds of gamer. Two iterations of the franchise launched in 2004 and 2006. Close to one million people have now played the game worldwide, on almost all major mobile network operators in Europe and North America and has also launched in Japan.

About Mastertronic

Mastertronic is one of the best known electronic entertainment brands in Europe. It pioneered the European console market with its launch of the Sega Master System, invented the value retail sector and built an international development and publishing operation under the Virgin Mastertronic label. The brand was subsequently re-launched as The Mastertronic Group Limited in 2003 by founder Frank Herman, together with Andy Payne and Garry Williams. The Group now leads the European value publishing sector through its retail brands M.A.D. (Mastertronic Added Dimension), Sold Out (the UK's largest-selling budget operation, acquired by the Group in 2004) and PC Gamer Presents, a unique quality-assured brand in association with the leading games magazine publisher Future Publishing. The Group also offers, through its wholly owned subsidiary The Producers Limited (also acquired in 2004), a 'cradle to grave' total turnkey service for physical product, from marketing through packaging and warehousing, to retail and digital distribution. More recently in 2006, Blast Entertainment was launched as part of the group and has rapidly become a leading video game company exclusively aimed at the younger end of the Children's market. Blast develops new content based on recognised family friendly licenses from films, TV, classic characters and toys and publishes on a variety of formats including PlayStation 2, Nintendo DS™ and more recently, Wii™. In 2007 Just Flight, and its sister company Just Trains, the leading worldwide simulation specialists, were acquired by the group. Just Flight was established in 1995, and within three years became the world's largest publisher of flight simulation software outside of Microsoft, with a reputation for high quality products, published by genuine enthusiasts. With casual gaming becoming more popular in the PC Market, Mastertronic launched Everyone Can Play in 2009, a casual gaming label dedicated to games that can be played by everyone and which combine simple rules and easy access with exciting and addictive gameplay. In the same year, Great Indie Games was launched - a new label created specifically to bring Independently developed games to a wider audience, with the critically acclaimed World Of Goo released as the debut title in July 2009. 

About AirPlay

AirPlay is an independent UK game development studio with a reputation for the highest production values, award-winning gameplay and quality delivery.

Founded in 2003 and previously a specialist in mobile. AirPlay has developed games for major publishers including Sony, Sega and Namco and has worked on iconic brands such as Sonic the Hedgehog, The X Factor and LocoRoco. AirPlay is now working across multiple digital distribution platforms including consoles, PC and smart phone.

AirPlay also creates its own original IP. Most famously with the BAFTA-nominated Super Yum Yum. The game has been played by almost 1m people worldwide and is currently being developed across multiple new formats.
(AirPlay are registered developers for all major console formats.)

To view the photos accompanying this press release, please visit the following links:

http://media3.marketwire.com/docs/yumPH1LG.jpg.

http://media3.marketwire.com/docs/yumPH2LG.jpg.

http://media3.marketwire.com/docs/yumPH3LG.jpg.

http://media3.marketwire.com/docs/yumPH4LG.jpg.

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