SOURCE: Gigya, Inc.

January 22, 2008 16:30 ET

Gigya Selected by AlwaysOn as OnMedia Top 100 Winner

Recognized for Game-Changing Strategies in Advertising, Marketing, and Promotion

PALO ALTO, CA--(Marketwire - January 22, 2008) - Gigya, the leading provider of tools for tracking and boosting widget distribution, today announced that it has been chosen by AlwaysOn as one of the OnMedia 100 Winners. Inclusion in the OnMedia 100 signifies major developments in the creation of marketing tools, services, venues, and advertising, branding, and public relation campaigns. Gigya was specially selected by the AlwaysOn editorial team and other industry experts spanning the globe, based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.

Gigya and the OnMedia 100 Top Private Companies will be honored at the OnMedia conference scheduled to occur on January 28-30, 2008 at The Mandarin Oriental Hotel in New York City. This two-and-a-half day executive event will feature technology CEO's from Silicon Valley leading presentations and high-level debates with the global advertising and media establishment, about disrupting user behavior and creating new opportunities in the marketing, branding, advertising, and public relations industries.

Fifty of the top CEO's from the OnMedia 100 will present their market strategies to a panel of industry experts in a "CEO Showcase."

"The OnMedia 100 winners have excelled in key strategic areas in the advertising, marketing, public relations, and promotion industry," said Tony Perkins, founder and CEO of AlwaysOn. "We congratulate them for their success in introducing new tools, services, and venues for marketers to have at their fingertips and for use to take their business to the next level in innovation."

The OnMedia 100 was selected from over hundreds of companies, nominated by a panel of industry experts in the online ad service, technology, community platform, mobile advertising, marketing, and Web analytic sectors from around the world.

Gigya, the leading provider of tools for tracking and boosting widget distribution, recently announced its widget distribution network, which connects advertisers and the social web to deliver and track results-driven, viral widget advertising campaigns. Mainstream advertisers from entertainment to CPG companies to retailers are now using Gigya's full-service solution for engaging social media users in branded viral marketing campaigns.

A full list of all the OnMedia 100 winners can be found on the AlwaysOn Web site at http://www.alwayson.goingon.com/

"We are honored to be chosen as an OnMedia 100 Top Private Company," states Eyal Magen, CEO of Gigya, Inc. "Our game-changing technologies are helping social media users, brand advertisers and content publishers discover, leverage and monetize the social web."

About Gigya

Gigya is a social marketing solutions company delivering scale and results to publishers and advertisers. Gigya's infrastructure connects brand advertisers, content publishers and an enormous audience of active social media users. Gigya serves the world's largest brands with a full-service widget advertising model covering design, development, hosting, distribution, viral promotion and tracking. Gigya's partners include EyeWonder, RockYou!, Webshots, Snapvine and many others. The company is funded by Benchmark Capital and First Round Capital. To learn more or to get started, go to: www.gigya.com

About Wildfire

Gigya's free Wildfire technology gives content publishers easy-to-use tools for boosting and tracking widget distribution. Its unique Wildfire on Page and Wildfire in Widget quick-post interface gives people the power to quickly and easily grab and share the widgets they want. Currently, Wildfire installs hundreds of thousands of widgets per day from over 400 widget sites to the top social networks and blogs, and tracks more than two billion widget impressions per month. To learn more about Wildfire go to www.gigya.com

About AlwaysOn

AlwaysOn ignited the open-media revolution in early 2003 by being the first media brand to launch a community blog network. In 2004, AlwaysOn continued to lead the industry in innovation by engaging its bloggers in a social network. AlwaysOn is also revolutionizing the media business by applying its open-media principles to its executive event series (OnMedia NYC, Venture Summit East and West, On Hollywood, The Broadband Digital, Stanford Summit, and Going Green) and quarterly print "blogozine". No other media brand has dared to create such open interaction with its readers and event participants.

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