SOURCE: Freedonia Group, Inc.

October 04, 2007 13:15 ET

Global Demand for Windows & Doors to Reach $150 Billion Through 2011

CLEVELAND, OH--(Marketwire - October 4, 2007) - Global demand for windows and doors (fenestration) is projected to rise 5.0 percent per year to $150 billion in 2011. Product sales will be spurred by generally healthy economic growth, rising per capita income and ongoing industrialization efforts in developing parts of the world. China, India, Mexico and Russia will register some of the largest sales increases, and market gains are also expected to be strong in lower-volume markets such as Malaysia, Indonesia, Ukraine, Iran and Turkey. These and other trends are presented in "World Windows & Doors," a new study from The Freedonia Group, Inc., a Cleveland-based industry market research firm.

Although growth will be less robust than in developing nations, fenestration demand in developed areas will climb as well. In most industrialized countries, repair and improvement-related window and door demand will outperform sales in new construction applications. In the US and Japan, new housing starts are expected to decline, preventing overall window and door demand in these nations from expanding at a faster rate through 2011.

World demand for vinyl, fiberglass and other plastic door products will outpace increases for other product types. Plastic door demand will be driven by technological advances that are enabling manufacturers to improve the appearance and performance of their products, resulting in competitive inroads being made in a number of markets now served by wood and metal doors. Sales of plastic windows will also grow at an above-average rate through 2011; however, wood and metal products will continue to account for a larger share of window and door demand in many areas, and sales of these items will rise along with construction spending.

The residential building market dominates world window and door demand, accounting for 63 percent of all sales in 2006. Consumer product demand will be fueled by higher income levels and growth in the number of households, even in regions such as Eastern Europe where total population is declining. Residential aftermarket sales of fenestration products will outperform new construction-related demand. In contrast to trends in the residential building market segment, new window and door demand will outperform aftermarket product sales in the nonresidential building market, stimulated by increases in global new construction expenditures.

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