SOURCE: Green Room Public Relations

November 23, 2009 18:02 ET

Green Room Public Relations Offers Solution to Shrinking Marketing Budgets

Vision Supported by Recent New York Times Article Addressing Economic Value of Public Relations

BOONTON, NJ--(Marketwire - November 23, 2009) - During times of economic uncertainty, it is common for companies to slash advertising budgets. However, a recent article in the New York Times titled, "Ad Budget Tight? Call the P.R. Machine," discusses public relations as a solution to the problem. And with the current surge in social media and online activities, public relations allows companies to market products in a less expensive and more credible way.

"We are savvier today when it comes to choosing products and favorite brands," said Deborah Sittig, Media Strategy Partner, Green Room Public Relations. "There is more credibility in online reviews from bloggers actually using the product and from trusted news outlets that have carefully considered the news value of a product in a story before running it."

Green Room Public Relations (www.greenroompr.com) specializes in showing companies how to earn media buzz with journalists and social media enthusiasts while keeping budgets intact. The agency follows a virtual team model, which means the partners manage a network of communications specialists to meet a brand's unique PR needs without incurring additional overhead. Therefore, "dream teams" are built while providing clients with senior level attention -- from strategy development to implementation.

In addition, technology has allowed Green Room PR to create and offer innovative ways to give companies the ability to extend reach beyond the press release. A new website, MultimediaNewsCenter.com (MNC) gives journalists, bloggers and online media the ability to access multimedia news content. The MNC provides journalists with downloadable resources to help build solid news stories. The site also taps into the growing social media trend. The MNC provides social media enthusiasts with the proper links and information to review products and share information with their online communities.

For the remainder of 2009 through January 2010, Green Room PR is offering 25 percent off the MNC service, a discount over the currently less expensive option than similar products from competing companies. Green Room PR's search engine optimized service also offers unlimited links to related documents or websites and archives news content for future access. Visit www.multimedianewscenter.com to view sample pages and to contact Green Room PR to start building your online news hub today.

Contact Information

  • Media Contact:
    Alyssa Macones
    Green Room PR
    973-263-8585 ext. 29
    Email Contact