SOURCE: Hanley Wood

October 01, 2007 15:23 ET

Hanley Wood Launches Green Products and Technology Media Franchise

WASHINGTON, DC--(Marketwire - October 1, 2007) - Hanley Wood, LLC, the leading media and information company serving the residential construction market, announces its entry into the green building market with an integrated GREEN PRODUCTS AND TECHNOLOGY network of media including a magazine, Web site, trade show and e-Newsletter.

"Green building and sustainable design will represent a $45 billion market by 2010, with 10% of all homes built qualifying as green. This is an important new business opportunity for those who serve the residential construction market," says Peter Goldstone, President of Hanley Wood Business Media. "Hanley Wood has the editorial strength and depth to reach the key professionals who will build this market with the information they need."

GREEN BUILDING AND TECHNOLOGY will launch in February with:

--  GREEN PRODUCTS AND TECHNOLOGY, a magazine published four times in 2008
    with product information, case studies on innovative green homes and best
    practices data for 35,000 builders, remodelers and architects identified as
    active in green building.
--  Green Product News, a bi-weekly e-Newsletter delivering the latest
    product information and news to builders, remodelers and residential
    architects.
--  GreenProductsMagazine.com, a Web site devoted to serving the community
    of residential construction professionals building and designing green.
    

To complete the media franchise, Hanley Wood Exhibitions will launch the Green Products & Technology Expo in Austin in October 2008. The Expo will feature an extensive conference program coupled with networking offerings and a tradeshow with numerous interactive elements. Like the magazine, the Expo will focus on the residential construction sector.

"The breadth of products and services coming on the market to serve the green home building industry is substantial and we expect Green Building & Technology Expo to be a strong launch," says Galen Poss, President, Hanley Wood Exhibitions. "We're locating the show in Austin -- which is a very 'green' city, in a strong custom home market and within driving distance of 3 of the top 10 cities in America."

The editorial content of GREEN PRODUCTS AND TECHNOLOGY will be managed by two award-winning Hanley Wood editors: Jean Dimeo, Editorial Director of ebuild and BUILDING PRODUCTS and Rick Schwolsky, Chief Editor of TOOLS OF THE TRADE and EL NUEVO CONSTRUCTOR, who began his professional life as president of his own building company specializing in energy-efficient homes. He also co-authored "The Builder's Guide to Solar Construction" and has been a frequent speaker and consultant on energy-efficient construction.

"Increasingly, consumers are demanding high-performance, energy-efficient, healthy homes," says Dimeo. "Hanley Wood has traditionally been at the forefront of providing building pros with the latest, most comprehensive information on how to improve their businesses and better serve their customers. GREEN PRODUCTS AND TECHNOLOGY will provide pros with practical advice and best solutions for building and remodeling green and will identify the newest green products, first online and then in the magazine."

Entering the green construction market represents an important strategic growth initiative for Hanley Wood. The launch of the GREEN PRODUCTS AND TECHNOLOGY media network, coupled with the recent acquisition of eco-structure (www.eco-structure.com), demonstrate Hanley Wood's strong commitment to the green movement. In addition to these two green-focused brands, numerous other brands in the Hanley Wood portfolio have introduced dedicated green departments or green-themed editorial features to their everyday coverage of the construction industry.

Media sales will be managed by Mark Taussig, publisher of PROSALES, COASTAL CONTRACTOR, TOOLS OF THE TRADE and EL NUEVO CONSTRUCTOR. For more information about media opportunities, contact Mark Taussig at 202-736-3406 or mtaussig@hanleywood.com.

The Conference & Expo will be led by Rick McConnell, Vice President of Hanley Wood Exhibitions with day-to-day operations managed by Amy Allen. For more information regarding the Expo, please call Amy at 972-536-6313 or aallen@hanleywood.com.

About Hanley Wood

Hanley Wood, LLC, is the premier media and information company serving housing and construction. Through four operating divisions, the company produces award-winning magazines and Web sites, marquee trade shows and events, rich data and custom marketing solutions. The company also is North America's leading publisher of home plans. Hanley Wood Business Media (Washington, D.C.), publishes 36 award-winning residential and commercial construction titles, including BUILDER, REMODELING, CUSTOM HOME, CONCRETE CONSTRUCTION and residential architect. Hanley Wood Business Media also offers the construction industry's foremost collection of Web sites, including BUILDER ONLINE, REMODELING ONLINE, and ebuild, the comprehensive online guide to building products, as well as the largest collection of house plans online through eplans.com and Dream Home Source.

Founded in 1976, Hanley Wood is a $250 million company owned by affiliates of JPMorgan Partners, LLC. CCMP Capital Advisors manages the Hanley Wood investment for JPMorgan Partners.

Contact Information

Multimedia