Hudson's Bay Co.

Hudson's Bay Co.

September 28, 2009 06:00 ET

"Hey Canada, What Are YOU Made Of?"

Hudson's Bay Co. launches contest to win a trip to the Vancouver 2010 Olympic Winter Games

VANCOUVER, BRITISH COLUMBIA--(Marketwire - Sept. 28, 2009) - As Canada gets ready to welcome the world to Vancouver in 2010, Hudson's Bay Co. shares a place in another colourful chapter in Canada's history, as a Premier National Partner and the Official Outfitter of the Vancouver 2010 Olympic and Paralympic Winter Games. It's a big moment, but we - and Canada - were made for this.

"There are as many stories in Canada as there are Canadians and Hudson's Bay Co. wants to encourage all Canadians to show that pride and Olympic Spirit by answering the question: 'What are YOU made of?'," said Jeff Sherman, CEO, Hudson's Bay Co.

Are you made of snow and ice? Adrenaline and adventure? Cool, dry wit and a great sense of humour?

Upload your story, photo or video to http://whatareyoumadeof.hbc.com/ for a chance to win.

Be unique and give it everything you've got, because your submission could win you a trip for two to the Vancouver 2010 Olympic Winter Games to watch the men's gold medal ice hockey game, including flights, accommodation, Canadian Olympic Team replica gear, $500 spending money and more.

Visitors to the website will vote on the entries and the top 30 will make it to the final round where a panel of judges will select one winner. Submission and voting deadline is November 30, 2009.

For a little inspiration, check out our special video with messages from our Hudson's Bay Co. athletes at http://whatareyoumadeof.hbc.com/.

Hudson's Bay Co. is a Premier National Partner and the General Retail Merchant of the Vancouver 2010 Olympic and Paralympic Winter Games. In partnership with the Vancouver Organizing Committee for the 2010 Olympic and Paralympic Winter Games (VANOC), the company is designing and manufacturing the official uniforms for the Games-time workforce; it will also be outfitting the Canadian athletes, in both Vancouver and Whistler, with quality apparel to make the athletes comfortable in 2010.

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