SmartDesign Group

SmartDesign Group

June 23, 2010 01:00 ET

Hilton Restaurant Group Selects SmartDesign Group for Hospitality Design Experience

VANCOUVER, BRITISH COLUMBIA--(Marketwire - June 23, 2010) - SmartDesign Group has been selected by Hilton Restaurant Group to develop two new restaurant concepts for rollout at Hilton Family of Hotels locations around the world. Following a design firm review, SmartDesign Group was chosen for their international hospitality design experience and back-of-house expertise.

"Designing a successful restaurant goes much deeper than determining how it's going to look. It's about integrating front-of-house with back-of-house to create a seamless guest experience. With the right planning, you can cut operational costs and create efficiencies to achieve a greater return on your investment," says Nick Baker, President & CEO of SmartDesign Group.

SmartDesign Group has begun work on the new concepts, with the first locations expected to open in the US and Europe.

About Hilton Restaurant Group
Hilton Restaurant Group is a division of Hilton Hotels Corporation that creates and operates independently branded concept restaurants with entrepreneurial energy and local focus.

About SmartDesign Group
SmartDesign Group is an international commercial design firm that focuses on the business of design. Notable projects include Hotel One, Taipei, Boathouse Restaurants, British Columbia, Lift Restaurant, Vancouver, Le Grand Comptoir, Houston International Airport, and Seafood Bar, JFK International Airport. To learn more about SmartDesign Group, visit

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