SOURCE: Home Design Alternatives

Home Design Alternatives

December 08, 2009 23:03 ET Introduces New Facebook Page

ST. LOUIS, MO--(Marketwire - December 8, 2009) - HDA, Inc., a premier home plans company, offers a one-stop shop for all builders and consumers with their newly redesigned web site. To promote this exciting launch, HDA created a Facebook page that offers fans links to their weekly articles, new videos, as well as special discounts.

Although popular as a way to socialize with friends for years, businesses have discovered that web sites such as Facebook have become a way to spread knowledge of their business. Social networking on web sites such as Facebook can help a business gain contact and increased public awareness with millions of those who visit the site daily.

House Plans and More's facebook page,, provides a direct link to weekly additions posted to the site. In addition to providing easy access to the new content, it features a fun quiz titled, "What Kind of Home Style Are You?" "Frequent users of Facebook know that quizzes and other activities included on a fan page will catch the eye of all those who are connected to it," says Kimberly King, Publications Manager for HDA, Inc.

In addition, this page creates a sense of community where someone can gather and share thoughts on hot topics or industry news. And, this engaging medium is perfect for visitors to obtain valuable information and resources on a variety of topics within the homebuilding industry. Plus, if a visitor becomes a fan of the Facebook page, special discounts only offered to Facebook fans will be available when they're ready to purchase house plans or projects.

With their current presence in this social networking phenomenon, HDA strives to build strong, positive customer relationships. "We are always trying to come up with creative ways to build brand awareness. We don't expect for people to find us on Facebook and buy their home plan immediately. It's a process. We are just hoping when they are ready, they'll think of us," says Jennifer Ernst, Marketing Supervisor for HDA, Inc.

Furthermore, for those who already are familiar with the website or visit for the first time, HDA has added a button located on their home page so visitors can instantly become a fan on Facebook.

For more information on HDA, Inc., their Facebook page and the countless home plans they offer, ranging from ranch to luxury house plans, visit

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