SOURCE: Infobright

Infobright

April 14, 2010 08:00 ET

Infobright Announces Five New Customers of Its Database Technology for Online Analytics

Self-Tuning Analytic Database Drives Improved Business Performance, Prepares Companies for Long-Term Growth

SANTA CLARA, CA--(Marketwire - April 14, 2010) -  Infobright, whose high performance database is the preferred choice for online analytics, today announced that five online businesses have selected the Infobright® analytic database to meet their growing analytic requirements. Infobright's customer base has expanded rapidly from 50 to 120 over the past 12 months. Of these, over 40 percent are using Infobright for analytics of web and online data.

Infobright's latest customer wins include:

  • Bunchball, who enables brands to cost-effectively measure and drive consumers' most valuable behaviors through their proprietary engagement engine that plugs seamlessly into online communities.
  • Twenga, a new-generation shopping search engine, whose global product comparison site enables consumers to compare more than 20 million products. Twenga brings together about 200 million offers, sorting and displaying them in a searchable catalogue that is updated daily.
  • Trilibis Mobile, a technology-enabled publisher of interactive network applications and services for mobile phones and experts in designing and delivering engaging mobile experiences.
  • DataRockit!, who provides hosting services and associated infrastructure required for large volume data systems, and also licenses some of the largest databases to other service providers.
  • iReel, the online movie rental company which streams HD-quality movies instantly to a computer.

"Speed and scalability are critical to the success of the vast number of online advertisers, marketers, analytics providers, and retailers that are determined to become premier destinations and service providers," said Mark Burton, CEO of Infobright. "With Infobright, these companies are able to quickly analyze and integrate vast amounts of web-based and back office information to achieve a clear understanding of customer behavior, campaign effectiveness, and website performance, and at far lower cost and effort."

Infobright's analytic database delivers fast query performance against large volumes of data with minimal IT effort, and at the lowest cost. The self-tuning and self-managing software reduces administrative effort by up to 90 percent, leverages standard servers and requires far less storage than other products due to its industry-leading data compression and the elimination of indexes, data partitioning and data duplication. It is used today by a growing number of enterprises, SaaS and software companies in online businesses, telecommunications, financial services and other industries to provide rapid access to critical business data. 

Ray Anderson, CEO of Bango, the leader in mobile payments and analytics, recently credited Infobright with helping Bango grow its business: "We recently signed one of our largest customers to date -- a media company that needs to analyze more than 150 million events and 450 gigabytes of mobile data each month. With Infobright, this customer has access to data within minutes of transactions occurring, and can run ad hoc queries with amazing performance. Our new database platform has capabilities unmatched in the industry, enabling us to offer services to much larger customers, which helps us grow our business even faster."

About Infobright
 
Infobright's high performance database is the preferred choice for online analytic applications and data marts. With the fastest implementation time, unmatched operational simplicity and low cost, Infobright is being used by enterprises, SaaS and software companies in online businesses, telecommunications, financial services and other industries to provide rapid access to critical business data. For more information, please visit www.infobright.com or join our open source community at www.infobright.org.

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