SOURCE: Infonetics Research

Infonetics Research

February 11, 2010 12:09 ET

Infonetics Research: Rich Communication Suite (RCS) subscribers to hit 7.3 million in 2011, led by Europe, Asia

CAMPBELL, CA--(Marketwire - February 11, 2010) - Market research firm Infonetics Research ( released Rich Communications Suite Services, Devices, and Subscribers, a market forecast and analysis report.

Rich Communication Suite (RCS) aims to unify the communications experience by tying together presence, voice, chat, and multimedia services over IP multimedia subsystem (IMS) networks, first for mobile networks and later extending to fixed-line capabilities.

"As commercial launches of Rich Communication Suite services begin in 2010, positive progress is being made in achieving interoperability among operators, a critical first step. Western Europe leads the way, with the first commercial deployments of RCS occurring in 2010 in France, led by Bouygues Télécom, Orange, and SFR. Asia Pacific also will see pockets of RCS commercial trials and deployments in 2010, starting in Japan and South Korea," notes Diane Myers, Infonetics Research's directing analyst for service provider VoIP and IMS.

"Still, the lack of RCS-compliant handsets has been a critical barrier and there is work to be done toward operators launching additional enhanced applications and services over RCS. When and if these challenges are overcome, service providers that offer RCS services will be able to tap into new and increased revenue streams as their subscribers ramp up their voice, data, and messaging usage," Myers adds.


-- With mobile subscriber penetration levels maxing out in many regions,
   mobile operators are turning to value-added services and applications,
   particularly mobile broadband, to increase revenue; RCS reflects this

-- By 2011, the second full year of commercial RCS availability,
   Infonetics forecasts there will be 7.3 million RCS subscribers, mostly
   in Western Europe and Asia Pacific, with a small but growing number in
   North America

-- RCS subscriber growth is expected to ramp at explosive triple-digit
   percentages annually through 2014 as RCS becomes widely available on 3G
   devices and more mobile operators achieve interoperability

-- The core features of RCS include enriched calling (sharing videos,
   images, and other multimedia during a voice call), enhanced messaging
   (e.g., multimedia, chat, and file transfer messaging), and the enhanced
   phonebook, which adds service capabilities to the mobile phone network
   address book

-- The network address book will play a pivotal role in the success of RCS;
   future capabilities such as auto-populating from diverse sources
   (LinkedIn, Facebook, MS Outlook, etc.) will enable increased
   communications across multiple media


Infonetics' Rich Communications Suite report provides worldwide and regional forecasts through 2014 for RCS subscribers; RCS service provider revenue and average revenue per user; and revenue, licenses, units, and average selling prices for RCS mobile phones and RCS user clients.

The RCS report features in-depth market analysis by region, launch activity, market trials, market drivers and challenges, planned services and applications, and customizable pivot tables and charts for ad hoc data comparisons and analysis.

Clients are encouraged to participate in an interactive conference call with RCS report highlights led by analyst Diane Myers on February 23, 8:00 a.m. Pacific. Log on to the portal for access information.


Log on or join Infonetics' online portal: (go to RESEARCH, then SERVICE PROVIDER VOIP AND IMS).


-- Larry Howard, Vice President:, +1 408-583-3335
-- Scott Coyne, Senior Account Director, Eastern North America, Europe,
   Middle East:, +1 408-583-3395

Infonetics Research is an international market research and consulting firm serving the communications industry since 1990. A leader in defining and tracking emerging and established technologies in all world regions, Infonetics helps clients plan, strategize, and compete more effectively.

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