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Infusionsoft Achieves New Industry Standard for Email Marketing Providers With 96.3% Deliverability Rate for 2009
Email Marketing Leader Provides Ongoing Educational Series on Successful Email Marketing Strategies for Small Businesses and Entrepreneurs
| Source: Infusionsoft
PHOENIX, AZ--(Marketwire - January 19, 2010) - Infusionsoft, the leader in email marketing for small business,
today announced that ReturnPath statistics for 2009 reveal that the company
provided a 96.3 percent average email deliverability rate across its
customer base of small businesses and entrepreneurs. This rate reflects
Infusionsoft's commitment to empowering small business growth by helping
these companies build lasting and profitable relationships with their
customers through successful marketing practices.
"Infusionsoft's number one priority is helping our small business customers
succeed. In the context of email marketing, that means helping them
communicate as effectively as possible with their customers and prospects,"
said Marc Chesley, vice president of development and technology at
Infusionsoft. "We're proud of our ability to offer our customers a superior
rate of email deliverability. That is only possible because since the
beginning we've been committed to building a product and enforcing best
practices that ensure our customers' important messages are making it to
their intended audience in order to drive sales and ultimately, business
growth."
As part of Infusionsoft's ongoing efforts to help its customers master the
art of email marketing, the company will be featuring an educational series
designed to showcase email marketing best practices, tips and tricks, and
common pitfalls to be avoided. Infusionsoft customers and any small
business owner or entrepreneur interested in successful email marketing
strategies should be sure to follow the Infusionsoft blog, where details
for Infusionsoft's next webinar, as well as other educational offerings,
will be announced.
The 96.3 percent rate reflects the 855 million emails Infusionsoft sent on
behalf of its nearly 16,000 users between January and December of 2009.
About Infusionsoft
Infusionsoft, the leader in email marketing for small business, helps
companies grow fast with targeted email marketing that adapts to customer
behavior. Infusionsoft combines e-commerce and CRM data with automated
email marketing in a single system for a simple and powerful
next-generation solution. The privately held, three-time Inc. 500 company
is based in Gilbert, Ariz. and is funded by Mohr Davidow Ventures and
vSpring Capital. For more information, visit www.infusionsoft.com.
Additional marketing and small business insight from CEO Clate Mask and the
Infusionsoft team can be found on the Infusionsoft blog at
www.infusionblog.com, and the Infusionsoft Twitter feed at
www.twitter.com/infusionsoft.