SOURCE: IDenta Corp.

November 12, 2009 12:00 ET

International Drug & Explosives Detection Firm IDenta Corp. Updates on Retail Marketing Progress Through Earthbound, LLC

JERUSALEM--(Marketwire - November 12, 2009) - IDenta Corp. (PINKSHEETS: IDTA) CEO Yaacov Shoham today released this statement in regards to the meeting with Earthbound LLC:

"Following the press release from October 19, 2009, Identa is releasing the results of the meeting between Earthbound, LLC (the company representing Identa in the USA-CANADA retail consumer market) and the officials from one of the largest American drug store chains.

"The meeting took place this week with high level executives and decision makers from the drug store chain.

"The meeting went well and the chain officials are very interested in offering the Identa products under their private label.

"Identa will supply in the next few weeks, samples of the new General Drug Screening Detector for the American drug store chain, to design it with a private label.

"Identa expects that in the first quarter of 2010, the detectors will be on the shelves of the drug store chain stores.

"The name of the drug store chain will be released in the near future after the agreement is signed between the parties."

Mr Shoham further added, "This is the first significant step in making the Identa kits available to the general public and we expect more chain stores to offer the kits."

ABOUT IDENTA

Since 2003, IDenta Corporation has been recognized as a worldwide leader in the development of proprietary on-site drug, drug precursor and explosive detection kits. IDenta develops, manufactures and distributes products for both the professional and civil markets which consistently pass the highest qualifications and testing procedures of law enforcement and security agencies around the world.

Information concerning IDenta's entire product line may be found at www.IDenta.biz

DISCLAIMER

Certain of the statements contained herein may be, within the meaning of the federal securities laws, "forward-looking statements" that are subject to risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. Such forward-looking statements involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the company to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements. These forward-looking statements are based on management's expectations as of the date hereof, and the company does not undertake any responsibility to update any of these statements in the future.

For Investor Relations, lobbying interests or information concerning IDenta's products internationally or the development of new chemical detectors, contact: Yaacov Shoham, IDenta Corp., CEO, Tel: +972-52-6554487, fpi@drugsdetector.com, www.identa.biz.

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